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Strategy and Implementation Summary
What is your common line of attack to make your business a success and how will you accomplish this?
Furniture Retail Marketing Strategy
What are the genuine ways you are going to use in order to market your Furniture Retail business to your existing and impending patrons. You can moreover add the overheads involved in doing this and strategies involved in reducing your marketing expenses and how your marketing strategy can target your patrons better. For example if you are using PPC as a means to go for Furniture Retail patrons you may well draw on long tail keyword search phrases considerably than succinct generic words. This should drive down your PPC expenses as well as laser targeting your customers; though it will of course take longer to set up. Read more about marketing strategy.
Furniture Retail Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into operation to get the sound out about your services and products to your likely clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your rivals that you can exploit to your benefit? Are you capable of keeping your costs lower than your rivals so that you are at all times the cheapest? Do you have a premier place? Are you the original or the only one to provide a service or product? Are you able to stay in front of the opposition and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatsoever or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you ought to think long and hard where your company is going to position itself. You can go and see this website and get more info as regards putting your Furniture Retail business online.
Sales Strategy
How are you going to pick up sales for your Furniture Retail business in the first place and how are you going to intensify or uphold sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your budding patrons and know the answers to likely questions they will ask you. How are you going to build an association with your customers to get future sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Furniture Retail business proposal to assist you.
Management Summary
Management Team
Who are the key protagonists in your business?
Furniture Retail Organizational Structure
What is the structure of your company - who is the manager of each department in your organization?
Personnel Plan
This should be a list of every person in your company, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is expected to change in the future or not.
Furniture Retail Financial Plan
Will you bring all your own funding or will it be a mixture of your funds, bank loans, or angel investors? Do you need help in writing your financial plan?
Furniture Retail Break Even Analysis
How long will it take to get your capital investment back through sales of your products and services. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Furniture Retail Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Clearly these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Furniture Retail Cash Flow
You ought to have charts and tables to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to consist of all your essential info which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to likely investors.
Exit Strategy
How exactly are you going to sell your Furniture Retail Business?
Furniture Retail Business Plan Page 1 | Furniture Retail Business Plan Page 2
Useful Furniture Retail Resources
Furniture Retail Marketing Plan | Furniture Retail Equipment | Furniture Retail Online
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