 |
 |
|
|
 |
Strategy and Implementation Summary
What is your common line of attack to make your business a success and how will you attain this?
Garden Designer Marketing Strategy
What are the actual methods you are going to use in order to promote your Garden Designer business to your present and probable clients. You can moreover add the outlay involved in doing this and strategies involved in reducing your marketing expenditure and how your marketing strategy can seek out your clients better. For example if you are using Pay Per Click as a method to target Garden Designer customers you may well use long tail keyword search phrases preferably than succinct generic words. This should condense your Pay Per Click expenditure as well as laser targeting your customers; although it will of course take longer to set up. Read more about marketing strategy.
Garden Designer Pricing Strategy
How have you arrived at your prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into operation to get the sound out about your services and products to your likely customers - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your rivals that you can exploit to your advantage? Are you capable of keeping your costs lower than your opposition so that you are continuously the cheapest? Do you have a prime place? Are you the pioneer or the only one to provide a product or service? Are you capable of staying ahead of the opposition and if so what enables you to do this? Do you have a good class, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you need to deliberate long and hard where your business is going to position itself. You can go and see this website and get more info with reference to putting your Garden Designer business online.
Sales Strategy
How are you going to get sales for your Garden Designer business in the first place and how are you going to grow or maintain sales as time goes on? How much is every sale going to cost you? Make sure you know what questions to ask of your budding patrons and know the answers to likely questions they will ask you. How are you going to build up an affiliation with your patrons to get yet to come sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Garden Designer business proposal to assist you.
Management Summary
Management Team
Who are the major players in your business?
Garden Designer Organizational Structure
What is the structure of your business - who is the manager of each division within your organization?
Personnel Plan
This should be a register of everyone in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is expected to alter in the future or not.
Garden Designer Financial Plan
Will you contribute all your own funding or will it be a mixture of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Garden Designer Break Even Analysis
How long will it take to get your capital investment back by means of sales of your services and products. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Garden Designer Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Garden Designer Cash Flow
You should have charts and tables to demonstrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should bring in all your central info which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to would-be investors.
Exit Strategy
How exactly are you going to sell your Garden Designer Business?
Garden Designer Business Plan Page 1 | Garden Designer Business Plan Page 2
Useful Garden Designer Resources
Garden Designer Marketing Plan | Garden Designer Equipment | Garden Designer Online
Find a different business plan...