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Strategy and Implementation Summary
What is your general stratagem to make your business a winner and how will you achieve this?
Goat Farm Marketing Strategy
What are the concrete methods you are going to employ in order to promote your Goat Farm business to your existing and probable customers. You can furthermore add the overheads involved in doing this and strategies involved in reducing your marketing outlay and how your marketing strategy can seek out your customers better. For example if you are using PPC as a means to target Goat Farm clients you possibly will draw on long tail keyword search phrases to a certain extent than short generic words. This should bring down your PPC costs as well as laser targeting your clients; though it will of course take longer to set up. Read more about marketing strategy.
Goat Farm Pricing Strategy
What stratagem did you use to get your selling prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into operation to get the sound out about your products and services to your possible customers - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your competitors that you can exploit to your benefit? Are you able to keep your outlay lower than your rivalry so that you are continuously the cheapest? Do you have a first-rate position? Are you the originator or the only one to supply a product or service? Are you able to stay ahead of the opposition and if so what enables you to do this? Do you have a good identifying mark, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you ought to reason long and hard where your business is going to position itself. You can visit this website and get more information about putting your Goat Farm business online.
Sales Strategy
How are you going to acquire sales for your Goat Farm business in the first place and how are you going to build up or preserve sales as time goes on? How much is each sale going to cost you? Make sure you know what questions to ask of your possible clients and know the answers to likely questions they will ask you. How are you going to put together a relationship with your clients to get prospective sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Goat Farm business proposal to assist you.
Management Summary
Management Team
Who are the most important protagonists in your company?
Goat Farm Organizational Structure
What is the structure of your company - who is the manager of each department in your business?
Personnel Plan
This should be a roll of everyone in your company, their remuneration and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is expected to alter in the future or not.
Goat Farm Financial Plan
Will you supply all your own funding or will it be a mix of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Goat Farm Break Even Analysis
How long will it take to get your capital investment back through sales of your services and products. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Goat Farm Profit and Loss
You can represent this usually in the form of a monthly and yearly bar chart as well as tables. Observably these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Goat Farm Cash Flow
You ought to have tables and charts to explain your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to involve all your crucial information which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Goat Farm Business?
Goat Farm Business Plan Page 1 | Goat Farm Business Plan Page 2
Useful Goat Farm Resources
Goat Farm Marketing Plan | Goat Farm Equipment | Goat Farm Online
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