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Strategy and Implementation Summary
What is your universal stratagem to make your business a success and how will you accomplish this?
Golf Store Marketing Strategy
What are the authentic methods you are going to exercise in order to promote your Golf Store business to your existing and possible clients. You can in addition add the outlay involved in doing this and strategies involved in reducing your marketing outlay and how your marketing strategy can seek out your customers better. For example if you are using Pay Per Click as a means to target Golf Store clients you could use long tail keyword search phrases to a certain extent than short generic words. This should drive down your Pay Per Click expenses as well as laser targeting your patrons; although it will of course take longer to set up. Read more about marketing strategy.
Golf Store Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to employ to get the sound out about your products and services to your potential patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your competition that you can exploit to your gain? Are you capable of keeping your expenses lower than your competitors so that you are continually the cheapest? Do you have a first-rate locality? Are you the pioneer or the only one to supply a product or service? Are you able to stay ahead of the opposition and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you ought to think long and hard where your business is going to position itself. You can pay a visit to this website and get more information on the subject of putting your Golf Store business online.
Sales Strategy
How are you going to acquire sales for your Golf Store business in the first place and how are you going to grow or sustain sales as time goes on? How much is each sale going to cost you? Make definite you know what questions to ask of your likely patrons and know the answers to likely questions they will ask you. How are you going to construct a relationship with your patrons to get yet to come sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Golf Store business proposal to assist you.
Management Summary
Management Team
Who are the foremost players in your company?
Golf Store Organizational Structure
What is the structure of your company - who is in charge of each department in your company?
Personnel Plan
This ought to be a directory of everybody in your business, their pay and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is prone to alter in the future or not.
Golf Store Financial Plan
Will you bring all your own funding or will it be a fusion of your funds, bank loans, or angel investors? Do you need help in writing your financial plan?
Golf Store Break Even Analysis
How long will it take to get your capital investment back through sales of your products and services. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Golf Store Profit and Loss
You can embody profit and loss in the form of a monthly and yearly bar chart as well as tables. Obviously these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Golf Store Cash Flow
You ought to have charts and tables to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to add in all your important information which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to potential investors.
Exit Strategy
How exactly are you going to sell your Golf Store Business?
Golf Store Business Plan Page 1 | Golf Store Business Plan Page 2
Useful Golf Store Resources
Golf Store Marketing Plan | Golf Store Equipment | Golf Store Online
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