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Strategy and Implementation Summary
What is your common approach to make your business a winner and how will you complete this?
Guitar Store Marketing Strategy
What are the definite ways you are going to employ in order to market your Guitar Store business to your present and probable clients. You can as well add the outlay involved in doing this and strategies involved in lowering your marketing expenditure and how your marketing strategy can seek out your patrons better. For example if you are using Pay Per Click as a technique to target Guitar Store clients you may use long tail keyword search phrases to a certain extent than short generic words. This ought to decrease your Pay Per Click costs as well as laser targeting your patrons; though it will of course take longer to set up. Read more about marketing strategy.
Guitar Store Pricing Strategy
What policy did you use to get your selling prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into action to get the sound out regarding your products and services to your potential patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your opposition that you can exploit to your gain? Are you able to keep your costs lower than your competition so that you are always the cheapest? Do you have a premier position? Are you the originator or the only one to provide a service or product? Are you able to stay in front of the opposition and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you need to think long and hard where your company is going to position itself. You can pay a quick visit to this website and get more information concerning putting your Guitar Store business online.
Sales Strategy
How are you going to acquire sales for your Guitar Store business in the first place and how are you going to intensify or maintain sales as time goes on? How much are your sales going to cost you? Make certain you know what questions to ask of your likely clients and know the answers to likely questions they will ask you. How are you going to build a relationship with your patrons to get yet to come sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Guitar Store business proposal to assist you.
Management Summary
Management Team
Who are the foremost players in your business?
Guitar Store Organizational Structure
What is the structure of your company - who is the manager of every division in your organization?
Personnel Plan
This should be a directory of each person in your business, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is likely to change in the future or not.
Guitar Store Financial Plan
Will you supply all your own funding or will it be an assortment of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Guitar Store Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your products and services. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Guitar Store Profit and Loss
You can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Obviously these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Guitar Store Cash Flow
You ought to have tables and charts to display your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should take account of all your crucial information which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Guitar Store Business?
Guitar Store Business Plan Page 1 | Guitar Store Business Plan Page 2
Useful Guitar Store Resources
Guitar Store Marketing Plan | Guitar Store Equipment | Guitar Store Online
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