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Strategy and Implementation Summary
What is your general approach to make your business a winner and how will you achieve this?
Ice Vending Machine Service Marketing Strategy
What are the definite ways you are going to use in order to promote your Ice Vending Machine Service business to your present and impending clients. You can in addition add the costs involved in doing this and strategies involved in lowering your marketing overheads and how your marketing strategy can target your customers better. For example if you are using Pay Per Click as a method to target Ice Vending Machine Service customers you may employ long tail keyword search phrases rather than succinct generic words. This ought to bring down your PPC expenditure as well as laser targeting your customers; though it will of course take longer to set up. Read more about marketing strategy.
Ice Vending Machine Service Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into practice to get the word out about your products and services to your possible patrons - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your competition that you can exploit to your gain? Are you able to keep your overheads lower than your rivalry so that you are always the cheapest? Do you have a first-rate place? Are you the originator or the only one to provide a service or product? Are you able to stay ahead of the rivalry and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you ought to contemplate long and hard where your company is going to position itself. You can pay a quick visit to this website and get more info about putting your Ice Vending Machine Service business online.
Sales Strategy
How are you going to pick up sales for your Ice Vending Machine Service business in the first place and how are you going to grow or sustain sales as time goes on? How much are your sales going to cost you? Make sure you know what questions to ask of your potential clients and know the answers to likely questions they will ask you. How are you going to develop an association with your patrons to get yet to come sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Ice Vending Machine Service business proposal to assist you.
Management Summary
Management Team
Who are the main protagonists in your company?
Ice Vending Machine Service Organizational Structure
What is the hierarchy of your company - who is in charge of every department in your business?
Personnel Plan
This should be a directory of everyone in your business, their wage and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is apt to change in the future or not.
Ice Vending Machine Service Financial Plan
Will you provide all your own funding or will it be a mixture of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Ice Vending Machine Service Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your services and products. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Ice Vending Machine Service Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Ice Vending Machine Service Cash Flow
You should have charts and tables to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to involve all your vital info which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Ice Vending Machine Service Business?
Ice Vending Machine Service Business Plan Page 1 | Ice Vending Machine Service Business Plan Page 2
Useful Ice Vending Machine Service Resources
Ice Vending Machine Service Marketing Plan | Ice Vending Machine Service Equipment | Ice Vending Machine Service Online
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