 |
 |
|
|
 |
Strategy and Implementation Summary
What is your general line of attack to make your business a winner and how will you go about this?
Italian Delicatessen Marketing Strategy
What are the genuine ways you are going to draw on in order to promote your Italian Delicatessen business to your present and potential patrons. You can additionally add the overheads involved in doing this and strategies involved in reducing your marketing expenses and how your marketing strategy can target your customers better. For example if you are using Pay Per Click as a means to go for Italian Delicatessen patrons you possibly will employ long tail keyword search phrases preferably than short generic words. This should decrease your PPC overheads as well as laser targeting your customers; even though it will of course take longer to set up. Read more about marketing strategy.
Italian Delicatessen Pricing Strategy
What strategy did you use to get your selling prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to apply to get the sound out about your services and products to your possible clients - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your competitors that you can exploit to your benefit? Are you capable of keeping your costs lower than your competitors so that you are constantly the cheapest? Do you have a premier locality? Are you the original or the only one to provide a product or service? Are you able to stay in front of the opposition and if so what enables you to do this? Do you have a good class, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you ought to contemplate long and hard where your business is going to position itself. You can pay a visit to this website and get more info regarding putting your Italian Delicatessen business online.
Sales Strategy
How are you going to acquire sales for your Italian Delicatessen business in the first place and how are you going to intensify or maintain sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your would-be clients and know the answers to likely questions they will ask you. How are you going to build an association with your customers to get future sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Italian Delicatessen business proposal to assist you.
Management Summary
Management Team
Who are the major protagonists in your company?
Italian Delicatessen Organizational Structure
What is the structure of your company - who is in charge of each division within your organization?
Personnel Plan
This should be a record of everyone in your company, their remuneration and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is liable to alter in the future or not.
Italian Delicatessen Financial Plan
Will you provide all your own funding or will it be a combination of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Italian Delicatessen Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your products and services. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Italian Delicatessen Profit and Loss
You can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Italian Delicatessen Cash Flow
You ought to have charts and tables to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should contain all your central info which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to would-be investors.
Exit Strategy
How exactly are you going to sell your Italian Delicatessen Business?
Italian Delicatessen Business Plan Page 1 | Italian Delicatessen Business Plan Page 2
Useful Italian Delicatessen Resources
Italian Delicatessen Marketing Plan | Italian Delicatessen Equipment | Italian Delicatessen Online
Find a different business plan...