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Strategy and Implementation Summary
What is your common approach to make your business a success and how will you go about this?
Jewelry Design Marketing Strategy
What are the tangible ways you are going to use in order to market your Jewelry Design business to your existing and probable clients. You can as well add the costs involved in doing this and strategies involved in reducing your marketing expenses and how your marketing strategy can target your clients better. For example if you are using Pay Per Click as a method to go for Jewelry Design customers you could draw on long tail keyword search phrases significantly than succinct generic words. This ought to drive down your Pay Per Click costs as well as laser targeting your patrons; though it will of course take longer to set up. Read more about marketing strategy.
Jewelry Design Pricing Strategy
What line of attack did you use to get your selling prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to instigate to get the sound out as regards your products and services to your potential customers - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your competition that you can exploit to your benefit? Are you capable of keeping your expenditure lower than your competitors so that you are continuously the cheapest? Do you have a prime location? Are you the first or the only one to supply a product or service? Are you able to stay ahead of the rivalry and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you need to contemplate long and hard where your company is going to position itself. You can pay a visit to this website and get more information concerning putting your Jewelry Design business online.
Sales Strategy
How are you going to generate sales for your Jewelry Design business in the first place and how are you going to grow or maintain sales as time goes on? How much is each sale going to cost you? Make sure you know what questions to ask of your would-be patrons and know the answers to likely questions they will ask you. How are you going to develop a connection with your clients to get future sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Jewelry Design business proposal to assist you.
Management Summary
Management Team
Who are the main protagonists in your company?
Jewelry Design Organizational Structure
What is the structure of your company - who is in charge of each department within your company?
Personnel Plan
This should be a directory of each person in your company, their wage and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is likely to change in the future or not.
Jewelry Design Financial Plan
Will you bring all your own funding or will it be a blend of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Jewelry Design Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your products and services. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Jewelry Design Profit and Loss
You can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Jewelry Design Cash Flow
You ought to have tables and charts to demonstrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to bring in all your crucial info which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to would-be investors.
Exit Strategy
How exactly are you going to sell your Jewelry Design Business?
Jewelry Design Business Plan Page 1 | Jewelry Design Business Plan Page 2
Useful Jewelry Design Resources
Jewelry Design Marketing Plan | Jewelry Design Equipment | Jewelry Design Online
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