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Strategy and Implementation Summary
What is your general stratagem to make your business a winner and how will you realize this?
Jewelry Repair Shop Marketing Strategy
What are the real methods you are going to exercise in order to promote your Jewelry Repair Shop business to your existing and likely patrons. You can as well add the costs involved in doing this and strategies involved in lowering your marketing expenses and how your marketing strategy can target your customers better. For instance if you are using Pay Per Click as a means to target Jewelry Repair Shop patrons you may well draw on long tail keyword search phrases rather than short generic words. This ought to condense your PPC overheads as well as laser targeting your customers; although it will of course take longer to set up. Read more about marketing strategy.
Jewelry Repair Shop Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to employ to get the sound out regarding your products and services to your possible patrons - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your competitors that you can exploit to your advantage? Are you capable of keeping your outlay lower than your competition so that you are constantly the cheapest? Do you have a prime position? Are you the originator or the only one to supply a product or service? Are you capable of staying ahead of the competition and if so what enables you to do this? Do you have a good identification, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you ought to consider long and hard where your company is going to position itself. You can visit this website and get more info on the subject of putting your Jewelry Repair Shop business online.
Sales Strategy
How are you going to generate sales for your Jewelry Repair Shop business in the first place and how are you going to boost or uphold sales as time goes on? How much is every sale going to cost you? Make definite you know what questions to ask of your potential clients and know the answers to likely questions they will ask you. How are you going to build up a connection with your clients to get prospective sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Jewelry Repair Shop business proposal to assist you.
Management Summary
Management Team
Who are the chief players in your company?
Jewelry Repair Shop Organizational Structure
What is the structure of your company - who is the manager of each division inside your organization?
Personnel Plan
This ought to be a list of everyone in your business, their pay and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is likely to change in the future or not.
Jewelry Repair Shop Financial Plan
Will you provide all your own funding or will it be an assortment of your funds, bank loans, or angel investors? Do you need help in writing your financial plan?
Jewelry Repair Shop Break Even Analysis
How long will it take to get your capital investment back through sales of your services and products. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Jewelry Repair Shop Profit and Loss
You can embody this usually in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Jewelry Repair Shop Cash Flow
You should have charts and tables to show your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to contain all your critical information which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Jewelry Repair Shop Business?
Jewelry Repair Shop Business Plan Page 1 | Jewelry Repair Shop Business Plan Page 2
Useful Jewelry Repair Shop Resources
Jewelry Repair Shop Marketing Plan | Jewelry Repair Shop Equipment | Jewelry Repair Shop Online
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