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Strategy and Implementation Summary
What is your universal strategy to make your business a success and how will you achieve this?
Karting Marketing Strategy
What are the concrete methods you are going to draw on in order to market your Karting business to your existing and probable clients. You can what's more add the expenses involved in doing this and strategies involved in reducing your marketing expenditure and how your marketing strategy can target your clients better. For instance if you are using PPC as a procedure to target Karting clients you may well draw on long tail keyword search phrases to a certain extent than short generic words. This should drive down your Pay Per Click expenses as well as laser targeting your patrons; though it will of course take longer to set up. Read more about marketing strategy.
Karting Pricing Strategy
What line of attack did you use to get your selling prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to apply to get the sound out as regards your products and services to your would-be patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your opposition that you can exploit to your gain? Are you able to keep your expenses lower than your competitors so that you are at all times the cheapest? Do you have a premier place? Are you the pioneer or the only one to supply a service or product? Are you able to stay in front of the competition and if so what enables you to do this? Do you have a good class, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to think long and hard where your business is going to position itself. You can visit this website and get more information concerning putting your Karting business online.
Sales Strategy
How are you going to pick up sales for your Karting business in the first place and how are you going to grow or sustain sales as time goes on? How much are your sales going to cost you? Make sure you know what questions to ask of your budding customers and know the answers to likely questions they will ask you. How are you going to develop a relationship with your patrons to get future sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Karting business proposal to assist you.
Management Summary
Management Team
Who are the focal players in your business?
Karting Organizational Structure
What is the hierarchy of your company - who is in charge of each department in your company?
Personnel Plan
This ought to be a roll of each person in your business, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is liable to alter in the future or not.
Karting Financial Plan
Will you deliver all your own funding or will it be an assortment of your riches, bank loans, or angel investors? Do you need help in writing your financial plan?
Karting Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your services and products. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Karting Profit and Loss
You can embody this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Karting Cash Flow
You should have charts and tables to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should bring in all your critical info which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to would-be investors.
Exit Strategy
How exactly are you going to sell your Karting Business?
Karting Business Plan Page 1 | Karting Business Plan Page 2
Useful Karting Resources
Karting Marketing Plan | Karting Equipment | Karting Online
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