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Strategy and Implementation Summary
What is your universal strategy to make your business a winner and how will you go about this?
Maintenance Contractor Marketing Strategy
What are the tangible methods you are going to exercise in order to promote your Maintenance Contractor business to your existing and potential clients. You can what's more add the outlay involved in doing this and strategies involved in lowering your marketing expenses and how your marketing strategy can seek out your patrons better. For example if you are using Pay Per Click as a method to target Maintenance Contractor clients you possibly will use long tail keyword search phrases rather than succinct generic words. This ought to condense your PPC costs as well as laser targeting your clients; though it will of course take longer to set up. Read more about marketing strategy.
Maintenance Contractor Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into practice to get the sound out concerning your products and services to your potential patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your opposition that you can exploit to your gain? Are you able to keep your outlay lower than your competition so that you are constantly the cheapest? Do you have a prime place? Are you the first or the only one to provide a service or product? Are you capable of staying ahead of the rivalry and if so what enables you to do this? Do you have a good identifying mark, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you ought to consider long and hard where your company is going to position itself. You can visit this website and get more information with reference to putting your Maintenance Contractor business online.
Sales Strategy
How are you going to acquire sales for your Maintenance Contractor business in the first place and how are you going to grow or uphold sales as time goes on? How much are your sales going to cost you? Make sure you know what questions to ask of your would-be clients and know the answers to likely questions they will ask you. How are you going to shape a relationship with your customers to get prospective sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Maintenance Contractor business proposal to assist you.
Management Summary
Management Team
Who are the central players in your company?
Maintenance Contractor Organizational Structure
What is the structure of your company - who is the manager of each division in your business?
Personnel Plan
This ought to be a record of everyone in your company, their wage and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is expected to change in the future or not.
Maintenance Contractor Financial Plan
Will you provide all your own funding or will it be a mix of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Maintenance Contractor Break Even Analysis
How long will it take to get your capital investment back through sales of your products and services. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Maintenance Contractor Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Maintenance Contractor Cash Flow
You ought to have tables and charts to exhibit your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should contain all your essential info which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Maintenance Contractor Business?
Maintenance Contractor Business Plan Page 1 | Maintenance Contractor Business Plan Page 2
Useful Maintenance Contractor Resources
Maintenance Contractor Marketing Plan | Maintenance Contractor Equipment | Maintenance Contractor Online
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