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Strategy and Implementation Summary
What is your common line of attack to make your business a success and how will you realize this?
Massage Marketing Strategy
What are the tangible ways you are going to use in order to promote your Massage business to your existing and probable patrons. You can additionally add the outlay involved in doing this and strategies involved in reducing your marketing outlay and how your marketing strategy can seek out your customers better. For instance if you are using Pay Per Click as a approach to target Massage customers you possibly will employ long tail keyword search phrases to a certain extent than short generic words. This should lower your PPC outlay as well as laser targeting your clients; even though it will of course take longer to set up. Read more about marketing strategy.
Massage Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into action to get the sound out regarding your products and services to your likely patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your rivalry that you can exploit to your advantage? Are you able to keep your outlay lower than your rivals so that you are at all times the cheapest? Do you have a premier location? Are you the pioneer or the only one to supply a service or product? Are you capable of staying in front of the opposition and if so what enables you to do this? Do you have a good identification, trademarks, patents or a licence?
Web Strategy
Are you going to have no website at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to deliberate long and hard where your business is going to position itself. You can visit this website and get more info in relation to putting your Massage business online.
Sales Strategy
How are you going to pick up sales for your Massage business in the first place and how are you going to increase or maintain sales as time goes on? How much are your sales going to cost you? Make sure you know what questions to ask of your potential customers and know the answers to likely questions they will ask you. How are you going to put together a relationship with your patrons to get yet to come sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Massage business proposal to assist you.
Management Summary
Management Team
Who are the foremost protagonists in your business?
Massage Organizational Structure
What is the hierarchy of your company - who is the manager of each division inside your organization?
Personnel Plan
This ought to be a listing of every person in your company, their wage and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is apt to change in the future or not.
Massage Financial Plan
Will you supply all your own funding or will it be a fusion of your riches, bank loans, or angel investors? Do you need help in writing your financial plan?
Massage Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your products and services. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Massage Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Massage Cash Flow
You should have tables and charts to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to take account of all your vital information which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Massage Business?
Massage Business Plan Page 1 | Massage Business Plan Page 2
Useful Massage Resources
Massage Marketing Plan | Massage Equipment | Massage Online
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