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Strategy and Implementation Summary
What is your universal stratagem to make your business a success and how will you realize this?
Matchmaking Service Marketing Strategy
What are the actual ways you are going to draw on in order to market your Matchmaking Service business to your existing and possible customers. You can as well add the outlay involved in doing this and strategies involved in reducing your marketing overheads and how your marketing strategy can seek out your clients better. For example if you are using PPC as a procedure to go for Matchmaking Service clients you may well employ long tail keyword search phrases rather than succinct generic words. This should bring down your Pay Per Click overheads as well as laser targeting your patrons; though it will of course take longer to set up. Read more about marketing strategy.
Matchmaking Service Pricing Strategy
What line of attack did you use to get your selling prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to employ to get the word out concerning your services and products to your potential clients - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your opposition that you can exploit to your advantage? Are you capable of keeping your overheads lower than your competition so that you are at all times the cheapest? Do you have a prime place? Are you the first or the only one to supply a product or service? Are you able to stay in front of the competition and if so what enables you to do this? Do you have a good class, trademarks, patents or a licence?
Web Strategy
Are you going to have no website at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you need to deliberate long and hard where your company is going to position itself. You can pay a quick visit to this website and get more info on the subject of putting your Matchmaking Service business online.
Sales Strategy
How are you going to acquire sales for your Matchmaking Service business in the first place and how are you going to grow or sustain sales as time goes on? How much is each sale going to cost you? Make definite you know what questions to ask of your budding customers and know the answers to likely questions they will ask you. How are you going to shape a bond with your patrons to get future sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Matchmaking Service business proposal to assist you.
Management Summary
Management Team
Who are the foremost protagonists in your business?
Matchmaking Service Organizational Structure
What is the structure of your business - who is the manager of each department within your organization?
Personnel Plan
This should be a list of each person in your business, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is expected to change in the future or not.
Matchmaking Service Financial Plan
Will you supply all your own funding or will it be a mix of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Matchmaking Service Break Even Analysis
How long will it take to get your capital investment back through sales of your products and services. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Matchmaking Service Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Observably these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Matchmaking Service Cash Flow
You ought to have charts and tables to explain your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to contain all your critical info which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to would-be investors.
Exit Strategy
How exactly are you going to sell your Matchmaking Service Business?
Matchmaking Service Business Plan Page 1 | Matchmaking Service Business Plan Page 2
Useful Matchmaking Service Resources
Matchmaking Service Marketing Plan | Matchmaking Service Equipment | Matchmaking Service Online
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