 |
 |
|
|
 |
Strategy and Implementation Summary
What is your general stratagem to make your business a success and how will you complete this?
Medical Clinic Marketing Strategy
What are the genuine methods you are going to draw on in order to promote your Medical Clinic business to your existing and would-be customers. You can as well add the expenditure involved in doing this and strategies involved in reducing your marketing overheads and how your marketing strategy can seek out your clients better. For example if you are using Pay Per Click as a procedure to go for Medical Clinic clients you may perhaps employ long tail keyword search phrases preferably than short generic words. This ought to reduce your Pay Per Click overheads as well as laser targeting your patrons; even though it will of course take longer to set up. Read more about marketing strategy.
Medical Clinic Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to employ to get the sound out concerning your products and services to your would-be clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your competition that you can exploit to your advantage? Are you capable of keeping your outlay lower than your competition so that you are continually the cheapest? Do you have a premier locality? Are you the originator or the only one to provide a product or service? Are you capable of staying in front of the competition and if so what enables you to do this? Do you have a good identification, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you ought to consider long and hard where your company is going to position itself. You can pay a visit to this website and get more info regarding putting your Medical Clinic business online.
Sales Strategy
How are you going to generate sales for your Medical Clinic business in the first place and how are you going to boost or uphold sales as time goes on? How much are your sales going to cost you? Make sure you know what questions to ask of your potential customers and know the answers to likely questions they will ask you. How are you going to create a connection with your patrons to get prospective sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Medical Clinic business proposal to assist you.
Management Summary
Management Team
Who are the central protagonists in your company?
Medical Clinic Organizational Structure
What is the structure of your company - who is the manager of each division in your company?
Personnel Plan
This should be a listing of everybody in your company, their wage and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is expected to alter in the future or not.
Medical Clinic Financial Plan
Will you bring in all your own funding or will it be an assortment of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Medical Clinic Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your products and services. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Medical Clinic Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Medical Clinic Cash Flow
You ought to have charts and tables to display your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to involve all your critical info which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to potential investors.
Exit Strategy
How exactly are you going to sell your Medical Clinic Business?
Medical Clinic Business Plan Page 1 | Medical Clinic Business Plan Page 2
Useful Medical Clinic Resources
Medical Clinic Marketing Plan | Medical Clinic Equipment | Medical Clinic Online
Find a different business plan...