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Strategy and Implementation Summary
What is your general strategy to make your business a success and how will you complete this?
Miniature Golf Marketing Strategy
What are the definite ways you are going to use in order to market your Miniature Golf business to your existing and would-be customers. You can moreover add the outlay involved in doing this and strategies involved in reducing your marketing overheads and how your marketing strategy can target your clients better. For instance if you are using Pay Per Click as a means to go for Miniature Golf customers you might employ long tail keyword search phrases rather than short generic words. This should condense your Pay Per Click expenditure as well as laser targeting your clients; although it will of course take longer to set up. Read more about marketing strategy.
Miniature Golf Pricing Strategy
How did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to employ to get the sound out regarding your services and products to your likely clients - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your opposition that you can exploit to your gain? Are you able to keep your costs lower than your rivals so that you are constantly the cheapest? Do you have a prime position? Are you the first or the only one to provide a product or service? Are you able to stay ahead of the competition and if so what enables you to do this? Do you have a good class, trademarks, patents or a licence?
Web Strategy
Are you going to have no website at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you need to contemplate long and hard where your business is going to position itself. You can pay a visit to this website and get more information concerning putting your Miniature Golf business online.
Sales Strategy
How are you going to generate sales for your Miniature Golf business in the first place and how are you going to boost or preserve sales as time goes on? How much is each sale going to cost you? Make sure you know what questions to ask of your budding clients and know the answers to likely questions they will ask you. How are you going to create a relationship with your patrons to get yet to come sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Miniature Golf business proposal to assist you.
Management Summary
Management Team
Who are the key protagonists in your company?
Miniature Golf Organizational Structure
What is the hierarchy of your company - who is the manager of every department inside your company?
Personnel Plan
This ought to be a roll of each person in your company, their salary and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is expected to alter in the future or not.
Miniature Golf Financial Plan
Will you provide all your own funding or will it be an assortment of your riches, bank loans, or angel investors? Do you need help in writing your financial plan?
Miniature Golf Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your products and services. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Miniature Golf Profit and Loss
You can represent this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Miniature Golf Cash Flow
You ought to have charts and tables to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should comprise all your fundamental information which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Miniature Golf Business?
Miniature Golf Business Plan Page 1 | Miniature Golf Business Plan Page 2
Useful Miniature Golf Resources
Miniature Golf Marketing Plan | Miniature Golf Equipment | Miniature Golf Online
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