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Strategy and Implementation Summary
What is your general approach to make your business a success and how will you go about this?
Miniature Golf Course Marketing Strategy
What are the concrete methods you are going to employ in order to promote your Miniature Golf Course business to your existing and likely customers. You can also add the expenditure involved in doing this and strategies involved in lowering your marketing expenses and how your marketing strategy can target your clients better. For example if you are using Pay Per Click as a approach to target Miniature Golf Course clients you may well use long tail keyword search phrases considerably than short generic words. This should condense your Pay Per Click costs as well as laser targeting your patrons; though it will of course take longer to set up. Read more about marketing strategy.
Miniature Golf Course Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to employ to get the word out concerning your services and products to your possible patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your rivals that you can exploit to your gain? Are you capable of keeping your costs lower than your rivals so that you are continually the cheapest? Do you have a superior place? Are you the originator or the only one to provide a product or service? Are you capable of staying ahead of the rivalry and if so what enables you to do this? Do you have a good identification, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you need to think long and hard where your company is going to position itself. You can visit this website and get more info regarding putting your Miniature Golf Course business online.
Sales Strategy
How are you going to acquire sales for your Miniature Golf Course business in the first place and how are you going to intensify or preserve sales as time goes on? How much are your sales going to cost you? Make certain you know what questions to ask of your likely clients and know the answers to likely questions they will ask you. How are you going to shape a relationship with your clients to get yet to come sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Miniature Golf Course business proposal to assist you.
Management Summary
Management Team
Who are the foremost protagonists in your company?
Miniature Golf Course Organizational Structure
What is the structure of your business - who is in charge of every department within your company?
Personnel Plan
This should be a listing of everyone in your company, their remuneration and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is apt to change in the future or not.
Miniature Golf Course Financial Plan
Will you bring in all your own funding or will it be a mix of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Miniature Golf Course Break Even Analysis
How long will it take to get your capital investment back by means of sales of your services and products. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Miniature Golf Course Profit and Loss
You can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Miniature Golf Course Cash Flow
You should have charts and tables to show your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to incorporate all your vital information which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to potential investors.
Exit Strategy
How exactly are you going to sell your Miniature Golf Course Business?
Miniature Golf Course Business Plan Page 1 | Miniature Golf Course Business Plan Page 2
Useful Miniature Golf Course Resources
Miniature Golf Course Marketing Plan | Miniature Golf Course Equipment | Miniature Golf Course Online
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