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Strategy and Implementation Summary
What is your universal approach to make your business a success and how will you go about this?
Mobile DJ Marketing Strategy
What are the real methods you are going to use in order to market your Mobile DJ business to your existing and would-be customers. You can in addition add the outlay involved in doing this and strategies involved in lowering your marketing costs and how your marketing strategy can seek out your patrons better. For instance if you are using Pay Per Click as a procedure to target Mobile DJ customers you could employ long tail keyword search phrases preferably than succinct generic words. This should trim down your Pay Per Click expenses as well as laser targeting your customers; although it will of course take longer to set up. Read more about marketing strategy.
Mobile DJ Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to implement to get the word out about your products and services to your potential patrons - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your competition that you can exploit to your advantage? Are you capable of keeping your expenses lower than your rivals so that you are at all times the cheapest? Do you have a superlative position? Are you the first or the only one to provide a product or service? Are you capable of staying in front of the competition and if so what enables you to do this? Do you have a good make, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you ought to reason long and hard where your business is going to position itself. You can go and see this website and get more information regarding putting your Mobile DJ business online.
Sales Strategy
How are you going to generate sales for your Mobile DJ business in the first place and how are you going to grow or maintain sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your possible clients and know the answers to likely questions they will ask you. How are you going to encourage a relationship with your customers to get prospective sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Mobile DJ business proposal to assist you.
Management Summary
Management Team
Who are the central protagonists in your company?
Mobile DJ Organizational Structure
What is the hierarchy of your business - who is the manager of every department inside your organization?
Personnel Plan
This should be a list of every person in your company, their payment and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is prone to alter in the future or not.
Mobile DJ Financial Plan
Will you bring all your own funding or will it be a combination of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Mobile DJ Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your products and services. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Mobile DJ Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Obviously these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Mobile DJ Cash Flow
You ought to have charts and tables to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to embrace all your chief info which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to would-be investors.
Exit Strategy
How exactly are you going to sell your Mobile DJ Business?
Mobile DJ Business Plan Page 1 | Mobile DJ Business Plan Page 2
Useful Mobile DJ Resources
Mobile DJ Marketing Plan | Mobile DJ Equipment | Mobile DJ Online
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