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Strategy and Implementation Summary
What is your general approach to make your business a winner and how will you realize this?
Motor Scooter Marketing Strategy
What are the actual methods you are going to use in order to market your Motor Scooter business to your present and likely customers. You can moreover add the expenses involved in doing this and strategies involved in reducing your marketing expenditure and how your marketing strategy can seek out your patrons better. For example if you are using PPC as a strategy to go for Motor Scooter clients you could employ long tail keyword search phrases preferably than succinct generic words. This should lower your PPC overheads as well as laser targeting your clients; although it will of course take longer to set up. Read more about marketing strategy.
Motor Scooter Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to instigate to get the sound out concerning your services and products to your possible clients - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your competition that you can exploit to your gain? Are you capable of keeping your expenditure lower than your rivals so that you are at all times the cheapest? Do you have a prime place? Are you the original or the only one to provide a service or product? Are you able to stay ahead of the competition and if so what enables you to do this? Do you have a good make, trademarks, patents or a licence?
Web Strategy
Are you going to have no website at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you ought to consider long and hard where your business is going to position itself. You can visit this website and get more information concerning putting your Motor Scooter business online.
Sales Strategy
How are you going to pick up sales for your Motor Scooter business in the first place and how are you going to expand or preserve sales as time goes on? How much are your sales going to cost you? Make certain you know what questions to ask of your prospective patrons and know the answers to likely questions they will ask you. How are you going to build an association with your patrons to get prospective sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Motor Scooter business proposal to assist you.
Management Summary
Management Team
Who are the focal players in your business?
Motor Scooter Organizational Structure
What is the structure of your company - who is the manager of every department inside your company?
Personnel Plan
This should be a listing of each person in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is expected to change in the future or not.
Motor Scooter Financial Plan
Will you supply all your own funding or will it be a mixture of your wealth, bank loans, or angel investors? Do you need help in writing your financial plan?
Motor Scooter Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your services and products. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Motor Scooter Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Motor Scooter Cash Flow
You ought to have tables and charts to display your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should involve all your necessary information which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to potential investors.
Exit Strategy
How exactly are you going to sell your Motor Scooter Business?
Motor Scooter Business Plan Page 1 | Motor Scooter Business Plan Page 2
Useful Motor Scooter Resources
Motor Scooter Marketing Plan | Motor Scooter Equipment | Motor Scooter Online
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