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Strategy and Implementation Summary
What is your common stratagem to make your business a success and how will you attain this?
Motorcycle and Parts Dealer Marketing Strategy
What are the concrete ways you are going to use in order to market your Motorcycle and Parts Dealer business to your present and possible clients. You can as well add the costs involved in doing this and strategies involved in reducing your marketing overheads and how your marketing strategy can target your patrons better. For instance if you are using PPC as a procedure to target Motorcycle and Parts Dealer patrons you may employ long tail keyword search phrases significantly than short generic words. This should reduce your Pay Per Click expenses as well as laser targeting your patrons; although it will of course take longer to set up. Read more about marketing strategy.
Motorcycle and Parts Dealer Pricing Strategy
How have you arrived at your prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into operation to get the word out regarding your services and products to your possible clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your competition that you can exploit to your advantage? Are you capable of keeping your costs lower than your rivals so that you are continuously the cheapest? Do you have a first-rate location? Are you the originator or the only one to provide a service or product? Are you capable of staying in front of the competition and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you going to have no website at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you need to consider long and hard where your business is going to position itself. You can visit this website and get more information on the subject of putting your Motorcycle and Parts Dealer business online.
Sales Strategy
How are you going to generate sales for your Motorcycle and Parts Dealer business in the first place and how are you going to grow or preserve sales as time goes on? How much are your sales going to cost you? Make certain you know what questions to ask of your possible customers and know the answers to likely questions they will ask you. How are you going to put together a rapport with your customers to get yet to come sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Motorcycle and Parts Dealer business proposal to assist you.
Management Summary
Management Team
Who are the focal players in your company?
Motorcycle and Parts Dealer Organizational Structure
What is the structure of your company - who is the manager of each department inside your organization?
Personnel Plan
This should be a register of each person in your business, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is expected to change in the future or not.
Motorcycle and Parts Dealer Financial Plan
Will you deliver all your own funding or will it be a fusion of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Motorcycle and Parts Dealer Break Even Analysis
How long will it take to get your capital investment back through sales of your services and products. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Motorcycle and Parts Dealer Profit and Loss
You can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Obviously these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Motorcycle and Parts Dealer Cash Flow
You should have tables and charts to show your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should involve all your essential information which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Motorcycle and Parts Dealer Business?
Motorcycle and Parts Dealer Business Plan Page 1 | Motorcycle and Parts Dealer Business Plan Page 2
Useful Motorcycle and Parts Dealer Resources
Motorcycle and Parts Dealer Marketing Plan | Motorcycle and Parts Dealer Equipment | Motorcycle and Parts Dealer Online
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