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Strategy and Implementation Summary
What is your common line of attack to make your business a success and how will you accomplish this?
Moving Company Marketing Strategy
What are the real methods you are going to use in order to market your Moving Company business to your existing and impending customers. You can furthermore add the expenses involved in doing this and strategies involved in reducing your marketing expenses and how your marketing strategy can seek out your customers better. For instance if you are using PPC as a structure to target Moving Company patrons you may perhaps use long tail keyword search phrases rather than short generic words. This should trim down your Pay Per Click overheads as well as laser targeting your patrons; even though it will of course take longer to set up. Read more about marketing strategy.
Moving Company Pricing Strategy
How did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to implement to get the word out concerning your services and products to your possible patrons - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your rivalry that you can exploit to your benefit? Are you able to keep your costs lower than your rivalry so that you are continuously the cheapest? Do you have a first-class position? Are you the first or the only one to supply a service or product? Are you capable of staying in front of the rivalry and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you need to consider long and hard where your business is going to position itself. You can pay a quick visit to this website and get more information with reference to putting your Moving Company business online.
Sales Strategy
How are you going to generate sales for your Moving Company business in the first place and how are you going to expand or uphold sales as time goes on? How much is every sale going to cost you? Make sure you know what questions to ask of your prospective customers and know the answers to likely questions they will ask you. How are you going to foster a rapport with your customers to get future sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Moving Company business proposal to assist you.
Management Summary
Management Team
Who are the focal players in your business?
Moving Company Organizational Structure
What is the structure of your company - who is in charge of every department in your organization?
Personnel Plan
This ought to be a record of every person in your business, their wage and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is apt to change in the future or not.
Moving Company Financial Plan
Will you deliver all your own funding or will it be a combination of your riches, bank loans, or angel investors? Do you need help in writing your financial plan?
Moving Company Break Even Analysis
How long will it take to get your capital investment back through sales of your products and services. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Moving Company Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Moving Company Cash Flow
You ought to have tables and charts to show your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should comprise all your essential info which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to potential investors.
Exit Strategy
How exactly are you going to sell your Moving Company Business?
Moving Company Business Plan Page 1 | Moving Company Business Plan Page 2
Useful Moving Company Resources
Moving Company Marketing Plan | Moving Company Equipment | Moving Company Online
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