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Strategy and Implementation SummaryWhat is your general stratagem to make your business a success and how will you complete this? Museum Marketing StrategyWhat are the actual ways you are going to employ in order to promote your Museum business to your existing and impending customers. You can also add the costs involved in doing this and strategies involved in lowering your marketing outlay and how your marketing strategy can seek out your customers better. For instance if you are using PPC as a strategy to go for Museum patrons you could draw on long tail keyword search phrases rather than succinct generic words. This ought to decrease your Pay Per Click outlay as well as laser targeting your clients; though it will of course take longer to set up. Read more about marketing strategy. Museum Pricing StrategyHow did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing? Check out this article on pricing up your products Promotion StrategyWhat promotion strategies are you going to employ to get the sound out regarding your products and services to your likely patrons - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products? Business Competitive EdgeDo you have some benefits above your competition that you can exploit to your gain? Are you capable of keeping your expenses lower than your rivals so that you are at all times the cheapest? Do you have a first-class place? Are you the pioneer or the only one to supply a service or product? Are you able to stay in front of the competition and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence? Web StrategyAre you going to have no website at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you need to deliberate long and hard where your business is going to position itself. You can visit this website and get more information in relation to putting your Museum business online. Sales StrategyHow are you going to get sales for your Museum business in the first place and how are you going to expand or maintain sales as time goes on? How much are your sales going to cost you? Make certain you know what questions to ask of your likely patrons and know the answers to likely questions they will ask you. How are you going to build an association with your patrons to get future sales from them? How are you going to monitor your sales? Do you want to increase your sales? Formulating a good business proposal will increase your chances of getting a sale. Use this sample Museum business proposal to assist you. Management SummaryManagement TeamWho are the core protagonists in your company? Museum Organizational StructureWhat is the hierarchy of your company - who is in charge of every division in your organization? Personnel PlanThis ought to be a list of each person in your business, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is likely to change in the future or not. Museum Financial PlanWill you bring in all your own funding or will it be an assortment of your money, bank loans, or angel investors? Do you need help in writing your financial plan? Museum Break Even AnalysisHow long will it take to get your capital investment back through sales of your services and products. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples. Museum Profit and LossYou can denote this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you. Museum Cash FlowYou ought to have tables and charts to present your cash balance and your net cash flow. Download a free cash flowspreadheet. AppendixThis should incorporate all your important information which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to impending investors. Exit StrategyHow exactly are you going to sell your Museum Business?
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