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Strategy and Implementation Summary
What is your common strategy to make your business a winner and how will you realize this?
Music School Marketing Strategy
What are the tangible methods you are going to use in order to market your Music School business to your present and probable clients. You can also add the expenditure involved in doing this and strategies involved in lowering your marketing expenditure and how your marketing strategy can seek out your clients better. For instance if you are using Pay Per Click as a system to target Music School patrons you may well use long tail keyword search phrases rather than short generic words. This ought to cut down your Pay Per Click expenses as well as laser targeting your customers; though it will of course take longer to set up. Read more about marketing strategy.
Music School Pricing Strategy
What strategy did you use to get your selling prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to implement to get the word out regarding your services and products to your would-be clients - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your rivalry that you can exploit to your advantage? Are you capable of keeping your costs lower than your opposition so that you are always the cheapest? Do you have a prime location? Are you the originator or the only one to supply a service or product? Are you capable of staying ahead of the opposition and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatsoever or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you ought to think long and hard where your company is going to position itself. You can pay a visit to this website and get more information about putting your Music School business online.
Sales Strategy
How are you going to generate sales for your Music School business in the first place and how are you going to grow or maintain sales as time goes on? How much is every sale going to cost you? Make certain you know what questions to ask of your would-be clients and know the answers to likely questions they will ask you. How are you going to build up an association with your patrons to get yet to come sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Music School business proposal to assist you.
Management Summary
Management Team
Who are the foremost protagonists in your company?
Music School Organizational Structure
What is the structure of your company - who is the manager of each division within your company?
Personnel Plan
This ought to be a roll of everyone in your business, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is expected to change in the future or not.
Music School Financial Plan
Will you supply all your own funding or will it be an assortment of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Music School Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your products and services. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Music School Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Obviously these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Music School Cash Flow
You ought to have charts and tables to present your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to take account of all your essential info which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to potential investors.
Exit Strategy
How exactly are you going to sell your Music School Business?
Music School Business Plan Page 1 | Music School Business Plan Page 2
Useful Music School Resources
Music School Marketing Plan | Music School Equipment | Music School Online
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