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Strategy and Implementation Summary
What is your common strategy to make your business a winner and how will you achieve this?
Nanny Marketing Strategy
What are the authentic methods you are going to employ in order to promote your Nanny business to your present and possible customers. You can as well add the expenditure involved in doing this and strategies involved in reducing your marketing overheads and how your marketing strategy can seek out your clients better. For example if you are using PPC as a method to go for Nanny clients you may employ long tail keyword search phrases to a certain extent than short generic words. This ought to drive down your PPC outlay as well as laser targeting your patrons; though it will of course take longer to set up. Read more about marketing strategy.
Nanny Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into practice to get the word out as regards your services and products to your likely customers - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your rivals that you can exploit to your gain? Are you able to keep your costs lower than your rivals so that you are continuously the cheapest? Do you have a superlative place? Are you the pioneer or the only one to provide a product or service? Are you able to stay ahead of the rivalry and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you need to think long and hard where your business is going to position itself. You can pay a visit to this website and get more info in relation to putting your Nanny business online.
Sales Strategy
How are you going to generate sales for your Nanny business in the first place and how are you going to expand or maintain sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your likely patrons and know the answers to likely questions they will ask you. How are you going to create a bond with your clients to get prospective sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Nanny business proposal to assist you.
Management Summary
Management Team
Who are the foremost players in your business?
Nanny Organizational Structure
What is the structure of your company - who is the manager of every department within your business?
Personnel Plan
This should be a list of everybody in your company, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is prone to change in the future or not.
Nanny Financial Plan
Will you contribute all your own funding or will it be a mixture of your riches, bank loans, or angel investors? Do you need help in writing your financial plan?
Nanny Break Even Analysis
How long will it take to get your capital investment back by means of sales of your products and services. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Nanny Profit and Loss
You can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Nanny Cash Flow
You should have charts and tables to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to consist of all your key info which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to potential investors.
Exit Strategy
How exactly are you going to sell your Nanny Business?
Nanny Business Plan Page 1 | Nanny Business Plan Page 2
Useful Nanny Resources
Nanny Marketing Plan | Nanny Equipment | Nanny Online
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