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Strategy and Implementation Summary
What is your common line of attack to make your business a success and how will you complete this?
Occupational Clinic Marketing Strategy
What are the concrete ways you are going to exercise in order to market your Occupational Clinic business to your existing and potential clients. You can as well add the costs involved in doing this and strategies involved in reducing your marketing outlay and how your marketing strategy can seek out your patrons better. For instance if you are using PPC as a method to target Occupational Clinic patrons you could employ long tail keyword search phrases preferably than short generic words. This should cut down your Pay Per Click overheads as well as laser targeting your customers; even though it will of course take longer to set up. Read more about marketing strategy.
Occupational Clinic Pricing Strategy
How have you arrived at your prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into practice to get the sound out as regards your products and services to your possible clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your rivals that you can exploit to your advantage? Are you capable of keeping your expenses lower than your rivals so that you are continuously the cheapest? Do you have a prime place? Are you the originator or the only one to provide a service or product? Are you able to stay in front of the competition and if so what enables you to do this? Do you have a good class, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you need to consider long and hard where your business is going to position itself. You can go and see this website and get more information as regards putting your Occupational Clinic business online.
Sales Strategy
How are you going to pick up sales for your Occupational Clinic business in the first place and how are you going to grow or maintain sales as time goes on? How much is every sale going to cost you? Make certain you know what questions to ask of your would-be patrons and know the answers to likely questions they will ask you. How are you going to make an association with your customers to get future sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Occupational Clinic business proposal to assist you.
Management Summary
Management Team
Who are the focal protagonists in your business?
Occupational Clinic Organizational Structure
What is the structure of your business - who is in charge of every division in your business?
Personnel Plan
This ought to be a list of everyone in your business, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is apt to change in the future or not.
Occupational Clinic Financial Plan
Will you contribute all your own funding or will it be a fusion of your wealth, bank loans, or angel investors? Do you need help in writing your financial plan?
Occupational Clinic Break Even Analysis
How long will it take to get your capital investment back through sales of your products and services. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Occupational Clinic Profit and Loss
You can embody profit and loss in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Occupational Clinic Cash Flow
You should have charts and tables to display your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should comprise all your fundamental info which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Occupational Clinic Business?
Occupational Clinic Business Plan Page 1 | Occupational Clinic Business Plan Page 2
Useful Occupational Clinic Resources
Occupational Clinic Marketing Plan | Occupational Clinic Equipment | Occupational Clinic Online
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