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Strategy and Implementation SummaryWhat is your universal line of attack to make your business a success and how will you realize this? Office Furniture Store Online Marketing StrategyWhat are the actual ways you are going to exercise in order to promote your Office Furniture Store Online business to your existing and possible patrons. You can furthermore add the outlay involved in doing this and strategies involved in reducing your marketing costs and how your marketing strategy can target your customers better. For example if you are using Pay Per Click as a structure to go for Office Furniture Store Online customers you may perhaps use long tail keyword search phrases considerably than short generic words. This should cut down your Pay Per Click overheads as well as laser targeting your customers; although it will of course take longer to set up. Read more about marketing strategy. Office Furniture Store Online Pricing StrategyWhat line of attack did you use to get your selling prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing? Check out this article on pricing up your products Promotion StrategyWhat promotion strategies are you going to instigate to get the sound out about your services and products to your possible clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products? Business Competitive EdgeDo you have some benefits over your rivals that you can exploit to your gain? Are you able to keep your expenses lower than your opposition so that you are at all times the cheapest? Do you have a premier place? Are you the originator or the only one to provide a product or service? Are you able to stay ahead of the rivalry and if so what enables you to do this? Do you have a good make, trademarks, patents or a licence? Web StrategyAre you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you need to consider long and hard where your business is going to position itself. You can pay a quick visit to this website and get more information on the subject of putting your Office Furniture Store Online business online. Sales StrategyHow are you going to acquire sales for your Office Furniture Store Online business in the first place and how are you going to intensify or uphold sales as time goes on? How much is each sale going to cost you? Make sure you know what questions to ask of your potential clients and know the answers to likely questions they will ask you. How are you going to foster a relationship with your patrons to get prospective sales from them? How are you going to observe your sales? Do you want to increase your sales? Formulating a good business proposal will increase your chances of getting a sale. Use this sample Office Furniture Store Online business proposal to assist you. Management SummaryManagement TeamWho are the core players in your company? Office Furniture Store Online Organizational StructureWhat is the structure of your company - who is the manager of each department inside your business? Personnel PlanThis ought to be a roll of everybody in your business, their pay and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is prone to alter in the future or not. Office Furniture Store Online Financial PlanWill you deliver all your own funding or will it be a blend of your cash, bank loans, or angel investors? Do you need help in writing your financial plan? Office Furniture Store Online Break Even AnalysisHow long will it take to get your capital investment back by means of sales of your products and services. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples. Office Furniture Store Online Profit and LossYou can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you. Office Furniture Store Online Cash FlowYou should have tables and charts to present your cash balance and your net cash flow. Download a free cash flowspreadheet. AppendixThis ought to contain all your key info which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to potential investors. Exit StrategyHow exactly are you going to sell your Office Furniture Store Online Business?
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