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Strategy and Implementation Summary
What is your common approach to make your business a success and how will you attain this?
Office Stationery Supplier Marketing Strategy
What are the authentic methods you are going to draw on in order to promote your Office Stationery Supplier business to your existing and possible customers. You can as well add the expenditure involved in doing this and strategies involved in reducing your marketing costs and how your marketing strategy can target your patrons better. For example if you are using Pay Per Click as a approach to target Office Stationery Supplier patrons you may draw on long tail keyword search phrases rather than short generic words. This should condense your PPC costs as well as laser targeting your clients; although it will of course take longer to set up. Read more about marketing strategy.
Office Stationery Supplier Pricing Strategy
How have you arrived at your prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to implement to get the sound out as regards your products and services to your possible customers - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your rivals that you can exploit to your advantage? Are you capable of keeping your expenses lower than your opposition so that you are at all times the cheapest? Do you have a superior location? Are you the originator or the only one to provide a service or product? Are you able to stay in front of the opposition and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to contemplate long and hard where your business is going to position itself. You can pay a visit to this website and get more info regarding putting your Office Stationery Supplier business online.
Sales Strategy
How are you going to acquire sales for your Office Stationery Supplier business in the first place and how are you going to grow or preserve sales as time goes on? How much are your sales going to cost you? Make certain you know what questions to ask of your likely patrons and know the answers to likely questions they will ask you. How are you going to encourage a rapport with your clients to get prospective sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Office Stationery Supplier business proposal to assist you.
Management Summary
Management Team
Who are the key protagonists in your company?
Office Stationery Supplier Organizational Structure
What is the structure of your company - who is in charge of each division within your company?
Personnel Plan
This should be a register of each person in your business, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is expected to change in the future or not.
Office Stationery Supplier Financial Plan
Will you supply all your own funding or will it be an assortment of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Office Stationery Supplier Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your products and services. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Office Stationery Supplier Profit and Loss
You can embody this usually in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Office Stationery Supplier Cash Flow
You ought to have charts and tables to show your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to bring in all your important information which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to would-be investors.
Exit Strategy
How exactly are you going to sell your Office Stationery Supplier Business?
Office Stationery Supplier Business Plan Page 1 | Office Stationery Supplier Business Plan Page 2
Useful Office Stationery Supplier Resources
Office Stationery Supplier Marketing Plan | Office Stationery Supplier Equipment | Office Stationery Supplier Online
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