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Strategy and Implementation Summary
What is your general stratagem to make your business a success and how will you go about this?
Online Dating Service Marketing Strategy
What are the real methods you are going to exercise in order to market your Online Dating Service business to your present and likely clients. You can as well add the expenditure involved in doing this and strategies involved in lowering your marketing outlay and how your marketing strategy can target your clients better. For instance if you are using Pay Per Click as a structure to target Online Dating Service clients you may well employ long tail keyword search phrases considerably than short generic words. This ought to lower your PPC expenses as well as laser targeting your customers; even though it will of course take longer to set up. Read more about marketing strategy.
Online Dating Service Pricing Strategy
What policy did you use to get your selling prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into service to get the sound out about your services and products to your possible patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your rivalry that you can exploit to your benefit? Are you able to keep your costs lower than your rivalry so that you are continually the cheapest? Do you have a superlative location? Are you the originator or the only one to supply a product or service? Are you able to stay in front of the opposition and if so what enables you to do this? Do you have a good identification, trademarks, patents or a licence?
Web Strategy
Are you going to have no website at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to reason long and hard where your business is going to position itself. You can go and see this website and get more info on the subject of putting your Online Dating Service business online.
Sales Strategy
How are you going to generate sales for your Online Dating Service business in the first place and how are you going to build up or maintain sales as time goes on? How much are your sales going to cost you? Make certain you know what questions to ask of your likely patrons and know the answers to likely questions they will ask you. How are you going to develop an affiliation with your patrons to get prospective sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Online Dating Service business proposal to assist you.
Management Summary
Management Team
Who are the focal players in your business?
Online Dating Service Organizational Structure
What is the structure of your company - who is in charge of every division within your company?
Personnel Plan
This ought to be a directory of everybody in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is expected to alter in the future or not.
Online Dating Service Financial Plan
Will you supply all your own funding or will it be a mixture of your riches, bank loans, or angel investors? Do you need help in writing your financial plan?
Online Dating Service Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your products and services. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Online Dating Service Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Online Dating Service Cash Flow
You should have charts and tables to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to contain all your essential information which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to would-be investors.
Exit Strategy
How exactly are you going to sell your Online Dating Service Business?
Online Dating Service Business Plan Page 1 | Online Dating Service Business Plan Page 2
Useful Online Dating Service Resources
Online Dating Service Marketing Plan | Online Dating Service Equipment | Online Dating Service Online
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