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Strategy and Implementation SummaryWhat is your common stratagem to make your business a success and how will you accomplish this? Organic Food Shop Marketing StrategyWhat are the real methods you are going to use in order to market your Organic Food Shop business to your existing and would-be customers. You can as well add the overheads involved in doing this and strategies involved in lowering your marketing expenses and how your marketing strategy can target your patrons better. For instance if you are using Pay Per Click as a means to target Organic Food Shop clients you may well employ long tail keyword search phrases considerably than short generic words. This should diminish your PPC outlay as well as laser targeting your clients; even though it will of course take longer to set up. Read more about marketing strategy. Organic Food Shop Pricing StrategyHow have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing? Check out this article on pricing up your products Promotion StrategyWhat promotion strategies are you going to put into service to get the word out regarding your services and products to your would-be patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products? Business Competitive EdgeDo you have some advantage above your rivals that you can exploit to your advantage? Are you able to keep your expenditure lower than your rivalry so that you are always the cheapest? Do you have a first-rate site? Are you the pioneer or the only one to provide a product or service? Are you capable of staying in front of the rivalry and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence? Web StrategyAre you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you ought to reason long and hard where your business is going to position itself. You can visit this website and get more info concerning putting your Organic Food Shop business online. Sales StrategyHow are you going to generate sales for your Organic Food Shop business in the first place and how are you going to grow or sustain sales as time goes on? How much are your sales going to cost you? Make certain you know what questions to ask of your potential clients and know the answers to likely questions they will ask you. How are you going to shape a rapport with your clients to get prospective sales from them? How are you going to observe your sales? Do you want to increase your sales? Formulating a good business proposal will increase your chances of getting a sale. Use this sample Organic Food Shop business proposal to assist you. Management SummaryManagement TeamWho are the foremost players in your business? Organic Food Shop Organizational StructureWhat is the structure of your business - who is the manager of each division inside your organization? Personnel PlanThis ought to be a directory of everyone in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is liable to alter in the future or not. Organic Food Shop Financial PlanWill you bring in all your own funding or will it be a mix of your riches, bank loans, or angel investors? Do you need help in writing your financial plan? Organic Food Shop Break Even AnalysisHow long will it take to get your investments back in terms of capital outlay by means of sales of your products and services. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples. Organic Food Shop Profit and LossYou can represent this usually in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you. Organic Food Shop Cash FlowYou should have tables and charts to demonstrate your cash balance and your net cash flow. Download a free cash flowspreadheet. AppendixThis should include all your chief information which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to impending investors. Exit StrategyHow exactly are you going to sell your Organic Food Shop Business?
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