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Strategy and Implementation Summary
What is your general approach to make your business a winner and how will you accomplish this?
Oriental Acupuncture and Therapy Clinic Marketing Strategy
What are the genuine methods you are going to employ in order to market your Oriental Acupuncture and Therapy Clinic business to your existing and would-be patrons. You can additionally add the overheads involved in doing this and strategies involved in lowering your marketing expenses and how your marketing strategy can seek out your patrons better. For instance if you are using PPC as a method to target Oriental Acupuncture and Therapy Clinic clients you may perhaps employ long tail keyword search phrases significantly than short generic words. This should decrease your Pay Per Click costs as well as laser targeting your patrons; even though it will of course take longer to set up. Read more about marketing strategy.
Oriental Acupuncture and Therapy Clinic Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to implement to get the word out regarding your services and products to your would-be patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your rivals that you can exploit to your benefit? Are you able to keep your outlay lower than your competition so that you are always the cheapest? Do you have a superior place? Are you the pioneer or the only one to supply a product or service? Are you capable of staying ahead of the rivalry and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatsoever or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you ought to consider long and hard where your business is going to position itself. You can visit this website and get more information on the subject of putting your Oriental Acupuncture and Therapy Clinic business online.
Sales Strategy
How are you going to get sales for your Oriental Acupuncture and Therapy Clinic business in the first place and how are you going to intensify or maintain sales as time goes on? How much are your sales going to cost you? Make certain you know what questions to ask of your potential clients and know the answers to likely questions they will ask you. How are you going to encourage an affiliation with your patrons to get prospective sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Oriental Acupuncture and Therapy Clinic business proposal to assist you.
Management Summary
Management Team
Who are the foremost players in your business?
Oriental Acupuncture and Therapy Clinic Organizational Structure
What is the structure of your business - who is the manager of every department inside your company?
Personnel Plan
This ought to be a roll of everybody in your company, their salary and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is apt to alter in the future or not.
Oriental Acupuncture and Therapy Clinic Financial Plan
Will you bring all your own funding or will it be a combination of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Oriental Acupuncture and Therapy Clinic Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your products and services. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Oriental Acupuncture and Therapy Clinic Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Oriental Acupuncture and Therapy Clinic Cash Flow
You ought to have charts and tables to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to consist of all your key info which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Oriental Acupuncture and Therapy Clinic Business?
Oriental Acupuncture and Therapy Clinic Business Plan Page 1 | Oriental Acupuncture and Therapy Clinic Business Plan Page 2
Useful Oriental Acupuncture and Therapy Clinic Resources
Oriental Acupuncture and Therapy Clinic Marketing Plan | Oriental Acupuncture and Therapy Clinic Equipment | Oriental Acupuncture and Therapy Clinic Online
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