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Strategy and Implementation Summary
What is your common stratagem to make your business a winner and how will you go about this?
Outboard Motor Repair Service Marketing Strategy
What are the actual methods you are going to employ in order to market your Outboard Motor Repair Service business to your existing and would-be clients. You can as well add the expenditure involved in doing this and strategies involved in reducing your marketing expenses and how your marketing strategy can seek out your customers better. For instance if you are using Pay Per Click as a approach to target Outboard Motor Repair Service patrons you possibly will employ long tail keyword search phrases rather than short generic words. This ought to cut down your PPC expenses as well as laser targeting your patrons; although it will of course take longer to set up. Read more about marketing strategy.
Outboard Motor Repair Service Pricing Strategy
What stratagem did you use to get your selling prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to execute to get the sound out regarding your products and services to your likely customers - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your opposition that you can exploit to your benefit? Are you able to keep your costs lower than your opposition so that you are constantly the cheapest? Do you have a superior place? Are you the original or the only one to supply a service or product? Are you capable of staying ahead of the opposition and if so what enables you to do this? Do you have a good make, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to contemplate long and hard where your company is going to position itself. You can go and see this website and get more information about putting your Outboard Motor Repair Service business online.
Sales Strategy
How are you going to get sales for your Outboard Motor Repair Service business in the first place and how are you going to increase or uphold sales as time goes on? How much is each sale going to cost you? Make certain you know what questions to ask of your would-be patrons and know the answers to likely questions they will ask you. How are you going to make a rapport with your customers to get yet to come sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Outboard Motor Repair Service business proposal to assist you.
Management Summary
Management Team
Who are the major players in your business?
Outboard Motor Repair Service Organizational Structure
What is the hierarchy of your company - who is in charge of each department inside your business?
Personnel Plan
This should be a list of everybody in your business, their salary and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is expected to alter in the future or not.
Outboard Motor Repair Service Financial Plan
Will you deliver all your own funding or will it be a mixture of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Outboard Motor Repair Service Break Even Analysis
How long will it take to get your investments back in terms of capital outlay by means of sales of your services and products. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Outboard Motor Repair Service Profit and Loss
You can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Outboard Motor Repair Service Cash Flow
You should have charts and tables to explain your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should incorporate all your critical information which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to would-be investors.
Exit Strategy
How exactly are you going to sell your Outboard Motor Repair Service Business?
Outboard Motor Repair Service Business Plan Page 1 | Outboard Motor Repair Service Business Plan Page 2
Useful Outboard Motor Repair Service Resources
Outboard Motor Repair Service Marketing Plan | Outboard Motor Repair Service Equipment | Outboard Motor Repair Service Online
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