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Strategy and Implementation Summary
What is your universal strategy to make your business a winner and how will you attain this?
Pankration Martial Arts School Marketing Strategy
What are the genuine ways you are going to draw on in order to promote your Pankration Martial Arts School business to your present and prospective clients. You can additionally add the expenses involved in doing this and strategies involved in lowering your marketing overheads and how your marketing strategy can target your patrons better. For example if you are using Pay Per Click as a strategy to target Pankration Martial Arts School clients you might use long tail keyword search phrases preferably than succinct generic words. This ought to bring down your PPC expenses as well as laser targeting your patrons; even though it will of course take longer to set up. Read more about marketing strategy.
Pankration Martial Arts School Pricing Strategy
How have you arrived at your prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into operation to get the word out concerning your services and products to your would-be customers - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your opposition that you can exploit to your benefit? Are you able to keep your expenses lower than your rivalry so that you are continuously the cheapest? Do you have a superior position? Are you the first or the only one to provide a service or product? Are you able to stay ahead of the rivalry and if so what enables you to do this? Do you have a good identifying mark, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you need to consider long and hard where your business is going to position itself. You can pay a visit to this website and get more information as regards putting your Pankration Martial Arts School business online.
Sales Strategy
How are you going to acquire sales for your Pankration Martial Arts School business in the first place and how are you going to intensify or preserve sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your potential customers and know the answers to likely questions they will ask you. How are you going to shape a relationship with your clients to get yet to come sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Pankration Martial Arts School business proposal to assist you.
Management Summary
Management Team
Who are the core players in your business?
Pankration Martial Arts School Organizational Structure
What is the hierarchy of your business - who is the manager of every department in your business?
Personnel Plan
This ought to be a directory of every person in your business, their wage and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is prone to change in the future or not.
Pankration Martial Arts School Financial Plan
Will you deliver all your own funding or will it be a combination of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Pankration Martial Arts School Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your services and products. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Pankration Martial Arts School Profit and Loss
You can embody profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Pankration Martial Arts School Cash Flow
You ought to have tables and charts to show your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to contain all your crucial information which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to likely investors.
Exit Strategy
How exactly are you going to sell your Pankration Martial Arts School Business?
Pankration Martial Arts School Business Plan Page 1 | Pankration Martial Arts School Business Plan Page 2
Useful Pankration Martial Arts School Resources
Pankration Martial Arts School Marketing Plan | Pankration Martial Arts School Equipment | Pankration Martial Arts School Online
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