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Strategy and Implementation Summary
What is your universal strategy to make your business a winner and how will you achieve this?
Personal Training Facility Marketing Strategy
What are the definite methods you are going to exercise in order to market your Personal Training Facility business to your existing and prospective customers. You can furthermore add the costs involved in doing this and strategies involved in reducing your marketing expenses and how your marketing strategy can seek out your clients better. For instance if you are using Pay Per Click as a system to go for Personal Training Facility customers you may well use long tail keyword search phrases preferably than short generic words. This should drive down your Pay Per Click outlay as well as laser targeting your clients; although it will of course take longer to set up. Read more about marketing strategy.
Personal Training Facility Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into service to get the sound out as regards your services and products to your would-be customers - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your rivalry that you can exploit to your gain? Are you capable of keeping your expenses lower than your competition so that you are continually the cheapest? Do you have a superlative location? Are you the first or the only one to supply a service or product? Are you capable of staying in front of the rivalry and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatsoever or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you need to reason long and hard where your company is going to position itself. You can pay a quick visit to this website and get more info on the subject of putting your Personal Training Facility business online.
Sales Strategy
How are you going to generate sales for your Personal Training Facility business in the first place and how are you going to intensify or uphold sales as time goes on? How much is each sale going to cost you? Make sure you know what questions to ask of your budding customers and know the answers to likely questions they will ask you. How are you going to create an association with your customers to get yet to come sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Personal Training Facility business proposal to assist you.
Management Summary
Management Team
Who are the core players in your business?
Personal Training Facility Organizational Structure
What is the structure of your company - who is the manager of each division within your business?
Personnel Plan
This ought to be a record of everyone in your company, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is expected to change in the future or not.
Personal Training Facility Financial Plan
Will you deliver all your own funding or will it be a mixture of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Personal Training Facility Break Even Analysis
How long will it take to get your capital investment back by means of sales of your products and services. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Personal Training Facility Profit and Loss
You can embody this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Personal Training Facility Cash Flow
You should have charts and tables to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should embrace all your necessary information which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to likely investors.
Exit Strategy
How exactly are you going to sell your Personal Training Facility Business?
Personal Training Facility Business Plan Page 1 | Personal Training Facility Business Plan Page 2
Useful Personal Training Facility Resources
Personal Training Facility Marketing Plan | Personal Training Facility Equipment | Personal Training Facility Online
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