 |
 |
|
|
 |
Strategy and Implementation Summary
What is your general approach to make your business a success and how will you achieve this?
Real Estate Agent Marketing Strategy
What are the actual ways you are going to use in order to market your Real Estate Agent business to your existing and probable clients. You can as well add the outlay involved in doing this and strategies involved in lowering your marketing expenses and how your marketing strategy can target your clients better. For example if you are using Pay Per Click as a strategy to target Real Estate Agent patrons you may perhaps draw on long tail keyword search phrases to a certain extent than short generic words. This ought to slash your PPC costs as well as laser targeting your patrons; though it will of course take longer to set up. Read more about marketing strategy.
Real Estate Agent Pricing Strategy
What line of attack did you use to get your selling prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to apply to get the word out regarding your products and services to your possible customers - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your opposition that you can exploit to your benefit? Are you capable of keeping your expenses lower than your rivals so that you are always the cheapest? Do you have a superior site? Are you the first or the only one to provide a service or product? Are you capable of staying ahead of the opposition and if so what enables you to do this? Do you have a good identification, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you ought to contemplate long and hard where your company is going to position itself. You can visit this website and get more info with reference to putting your Real Estate Agent business online.
Sales Strategy
How are you going to acquire sales for your Real Estate Agent business in the first place and how are you going to boost or uphold sales as time goes on? How much are your sales going to cost you? Make certain you know what questions to ask of your potential clients and know the answers to likely questions they will ask you. How are you going to put together an association with your customers to get yet to come sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Real Estate Agent business proposal to assist you.
Management Summary
Management Team
Who are the chief protagonists in your business?
Real Estate Agent Organizational Structure
What is the structure of your company - who is the manager of every department inside your organization?
Personnel Plan
This ought to be a directory of each person in your business, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is liable to alter in the future or not.
Real Estate Agent Financial Plan
Will you supply all your own funding or will it be a mix of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Real Estate Agent Break Even Analysis
How long will it take to get your capital investment back through sales of your services and products. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Real Estate Agent Profit and Loss
You can embody profit and loss in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Real Estate Agent Cash Flow
You ought to have tables and charts to present your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to involve all your critical info which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Real Estate Agent Business?
Real Estate Agent Business Plan Page 1 | Real Estate Agent Business Plan Page 2
Useful Real Estate Agent Resources
Real Estate Agent Marketing Plan | Real Estate Agent Equipment | Real Estate Agent Online
Find a different business plan...