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Strategy and Implementation Summary
What is your common stratagem to make your business a success and how will you go about this?
Record Retail Marketing Strategy
What are the real methods you are going to exercise in order to promote your Record Retail business to your existing and prospective clients. You can as well add the overheads involved in doing this and strategies involved in lowering your marketing costs and how your marketing strategy can seek out your clients better. For example if you are using PPC as a structure to target Record Retail clients you might employ long tail keyword search phrases rather than succinct generic words. This ought to lessen your PPC costs as well as laser targeting your customers; although it will of course take longer to set up. Read more about marketing strategy.
Record Retail Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to instigate to get the word out concerning your products and services to your possible patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your rivalry that you can exploit to your benefit? Are you able to keep your costs lower than your rivalry so that you are constantly the cheapest? Do you have a superior place? Are you the originator or the only one to supply a product or service? Are you capable of staying ahead of the competition and if so what enables you to do this? Do you have a good make, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you ought to reason long and hard where your business is going to position itself. You can pay a visit to this website and get more information in relation to putting your Record Retail business online.
Sales Strategy
How are you going to get sales for your Record Retail business in the first place and how are you going to intensify or uphold sales as time goes on? How much are your sales going to cost you? Make sure you know what questions to ask of your likely patrons and know the answers to likely questions they will ask you. How are you going to make a relationship with your patrons to get yet to come sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Record Retail business proposal to assist you.
Management Summary
Management Team
Who are the chief protagonists in your business?
Record Retail Organizational Structure
What is the structure of your company - who is in charge of each division inside your business?
Personnel Plan
This ought to be a record of everyone in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is apt to change in the future or not.
Record Retail Financial Plan
Will you bring in all your own funding or will it be a fusion of your funds, bank loans, or angel investors? Do you need help in writing your financial plan?
Record Retail Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your products and services. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Record Retail Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Record Retail Cash Flow
You ought to have charts and tables to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to consist of all your important info which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to likely investors.
Exit Strategy
How exactly are you going to sell your Record Retail Business?
Record Retail Business Plan Page 1 | Record Retail Business Plan Page 2
Useful Record Retail Resources
Record Retail Marketing Plan | Record Retail Equipment | Record Retail Online
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