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Strategy and Implementation Summary
What is your general line of attack to make your business a winner and how will you attain this?
Refectory Company Marketing Strategy
What are the definite ways you are going to draw on in order to market your Refectory Company business to your present and possible customers. You can additionally add the costs involved in doing this and strategies involved in reducing your marketing outlay and how your marketing strategy can target your patrons better. For instance if you are using Pay Per Click as a method to go for Refectory Company clients you may perhaps employ long tail keyword search phrases significantly than short generic words. This ought to cut down your PPC expenses as well as laser targeting your customers; although it will of course take longer to set up. Read more about marketing strategy.
Refectory Company Pricing Strategy
What strategy did you use to get your selling prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into action to get the word out about your services and products to your likely customers - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your opposition that you can exploit to your benefit? Are you capable of keeping your expenses lower than your competition so that you are continually the cheapest? Do you have a premier place? Are you the first or the only one to provide a product or service? Are you able to stay ahead of the rivalry and if so what enables you to do this? Do you have a good identification, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatsoever or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you ought to deliberate long and hard where your company is going to position itself. You can pay a visit to this website and get more info as regards putting your Refectory Company business online.
Sales Strategy
How are you going to acquire sales for your Refectory Company business in the first place and how are you going to intensify or maintain sales as time goes on? How much are your sales going to cost you? Make sure you know what questions to ask of your would-be patrons and know the answers to likely questions they will ask you. How are you going to foster a bond with your clients to get future sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Refectory Company business proposal to assist you.
Management Summary
Management Team
Who are the major players in your business?
Refectory Company Organizational Structure
What is the hierarchy of your company - who is in charge of each division inside your company?
Personnel Plan
This should be a list of each person in your business, their salary and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is prone to change in the future or not.
Refectory Company Financial Plan
Will you bring in all your own funding or will it be a fusion of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Refectory Company Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your services and products. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Refectory Company Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Observably these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Refectory Company Cash Flow
You should have charts and tables to show your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to take account of all your chief information which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Refectory Company Business?
Refectory Company Business Plan Page 1 | Refectory Company Business Plan Page 2
Useful Refectory Company Resources
Refectory Company Marketing Plan | Refectory Company Equipment | Refectory Company Online
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