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Strategy and Implementation Summary
What is your general approach to make your business a winner and how will you achieve this?
Residential Cleaning Marketing Strategy
What are the concrete methods you are going to use in order to promote your Residential Cleaning business to your present and impending patrons. You can moreover add the outlay involved in doing this and strategies involved in reducing your marketing expenses and how your marketing strategy can seek out your customers better. For instance if you are using PPC as a approach to go for Residential Cleaning clients you possibly will employ long tail keyword search phrases rather than succinct generic words. This should lessen your PPC expenditure as well as laser targeting your patrons; although it will of course take longer to set up. Read more about marketing strategy.
Residential Cleaning Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to apply to get the sound out regarding your products and services to your possible patrons - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your competition that you can exploit to your gain? Are you able to keep your expenses lower than your competitors so that you are continuously the cheapest? Do you have a first-class position? Are you the pioneer or the only one to provide a service or product? Are you able to stay ahead of the opposition and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you need to consider long and hard where your business is going to position itself. You can visit this website and get more information on the subject of putting your Residential Cleaning business online.
Sales Strategy
How are you going to acquire sales for your Residential Cleaning business in the first place and how are you going to grow or sustain sales as time goes on? How much are your sales going to cost you? Make sure you know what questions to ask of your prospective customers and know the answers to likely questions they will ask you. How are you going to create a connection with your clients to get yet to come sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Residential Cleaning business proposal to assist you.
Management Summary
Management Team
Who are the foremost protagonists in your business?
Residential Cleaning Organizational Structure
What is the hierarchy of your business - who is the manager of every division in your company?
Personnel Plan
This should be a register of each person in your company, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is expected to alter in the future or not.
Residential Cleaning Financial Plan
Will you deliver all your own funding or will it be a blend of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Residential Cleaning Break Even Analysis
How long will it take to get your capital investment back through sales of your products and services. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Residential Cleaning Profit and Loss
You can represent this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Residential Cleaning Cash Flow
You ought to have charts and tables to exhibit your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should incorporate all your chief information which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to potential investors.
Exit Strategy
How exactly are you going to sell your Residential Cleaning Business?
Residential Cleaning Business Plan Page 1 | Residential Cleaning Business Plan Page 2
Useful Residential Cleaning Resources
Residential Cleaning Marketing Plan | Residential Cleaning Equipment | Residential Cleaning Online
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