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Strategy and Implementation Summary
What is your universal line of attack to make your business a winner and how will you complete this?
Residential Real Estate Marketing Strategy
What are the genuine ways you are going to employ in order to promote your Residential Real Estate business to your present and prospective customers. You can moreover add the expenditure involved in doing this and strategies involved in lowering your marketing overheads and how your marketing strategy can target your customers better. For example if you are using Pay Per Click as a approach to target Residential Real Estate customers you may well use long tail keyword search phrases preferably than succinct generic words. This ought to slash your Pay Per Click outlay as well as laser targeting your patrons; even though it will of course take longer to set up. Read more about marketing strategy.
Residential Real Estate Pricing Strategy
How did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to instigate to get the word out about your services and products to your likely patrons - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your rivals that you can exploit to your advantage? Are you capable of keeping your costs lower than your competition so that you are continually the cheapest? Do you have a prime site? Are you the original or the only one to provide a service or product? Are you capable of staying ahead of the rivalry and if so what enables you to do this? Do you have a good identification, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you ought to think long and hard where your business is going to position itself. You can go and see this website and get more info as regards putting your Residential Real Estate business online.
Sales Strategy
How are you going to get sales for your Residential Real Estate business in the first place and how are you going to increase or uphold sales as time goes on? How much is each sale going to cost you? Make definite you know what questions to ask of your possible patrons and know the answers to likely questions they will ask you. How are you going to shape a rapport with your patrons to get prospective sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Residential Real Estate business proposal to assist you.
Management Summary
Management Team
Who are the core protagonists in your company?
Residential Real Estate Organizational Structure
What is the hierarchy of your business - who is in charge of each department within your company?
Personnel Plan
This ought to be a listing of everyone in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is liable to alter in the future or not.
Residential Real Estate Financial Plan
Will you provide all your own funding or will it be a fusion of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Residential Real Estate Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your products and services. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Residential Real Estate Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Residential Real Estate Cash Flow
You ought to have tables and charts to display your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should bring in all your necessary information which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Residential Real Estate Business?
Residential Real Estate Business Plan Page 1 | Residential Real Estate Business Plan Page 2
Useful Residential Real Estate Resources
Residential Real Estate Marketing Plan | Residential Real Estate Equipment | Residential Real Estate Online
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