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Strategy and Implementation Summary
What is your general stratagem to make your business a winner and how will you achieve this?
Restaurant Consultant Marketing Strategy
What are the real methods you are going to employ in order to market your Restaurant Consultant business to your existing and likely patrons. You can in addition add the outlay involved in doing this and strategies involved in reducing your marketing overheads and how your marketing strategy can seek out your customers better. For example if you are using Pay Per Click as a structure to go for Restaurant Consultant customers you might use long tail keyword search phrases preferably than succinct generic words. This ought to drive down your PPC overheads as well as laser targeting your patrons; although it will of course take longer to set up. Read more about marketing strategy.
Restaurant Consultant Pricing Strategy
How did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to instigate to get the sound out concerning your products and services to your would-be customers - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your rivalry that you can exploit to your gain? Are you able to keep your expenses lower than your competition so that you are continually the cheapest? Do you have a premier site? Are you the originator or the only one to supply a service or product? Are you able to stay in front of the competition and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you need to deliberate long and hard where your company is going to position itself. You can go and see this website and get more information on the subject of putting your Restaurant Consultant business online.
Sales Strategy
How are you going to generate sales for your Restaurant Consultant business in the first place and how are you going to grow or maintain sales as time goes on? How much is each sale going to cost you? Make certain you know what questions to ask of your potential patrons and know the answers to likely questions they will ask you. How are you going to make an affiliation with your patrons to get future sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Restaurant Consultant business proposal to assist you.
Management Summary
Management Team
Who are the main protagonists in your company?
Restaurant Consultant Organizational Structure
What is the structure of your company - who is the manager of every department in your business?
Personnel Plan
This should be a listing of everyone in your business, their payment and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is expected to change in the future or not.
Restaurant Consultant Financial Plan
Will you contribute all your own funding or will it be a mix of your riches, bank loans, or angel investors? Do you need help in writing your financial plan?
Restaurant Consultant Break Even Analysis
How long will it take to get your capital investment back through sales of your services and products. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Restaurant Consultant Profit and Loss
You can denote profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Restaurant Consultant Cash Flow
You ought to have charts and tables to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should take account of all your central information which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Restaurant Consultant Business?
Restaurant Consultant Business Plan Page 1 | Restaurant Consultant Business Plan Page 2
Useful Restaurant Consultant Resources
Restaurant Consultant Marketing Plan | Restaurant Consultant Equipment | Restaurant Consultant Online
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