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Strategy and Implementation Summary
What is your general stratagem to make your business a success and how will you attain this?
Retail Real Estate Marketing Strategy
What are the genuine methods you are going to employ in order to market your Retail Real Estate business to your present and probable patrons. You can as well add the outlay involved in doing this and strategies involved in lowering your marketing costs and how your marketing strategy can seek out your patrons better. For instance if you are using Pay Per Click as a structure to go for Retail Real Estate clients you may perhaps use long tail keyword search phrases considerably than succinct generic words. This ought to drive down your Pay Per Click costs as well as laser targeting your clients; although it will of course take longer to set up. Read more about marketing strategy.
Retail Real Estate Pricing Strategy
How have you arrived at your prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to implement to get the word out as regards your services and products to your would-be patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your competition that you can exploit to your advantage? Are you capable of keeping your overheads lower than your competition so that you are always the cheapest? Do you have a first-class locality? Are you the original or the only one to provide a service or product? Are you capable of staying in front of the competition and if so what enables you to do this? Do you have a good make, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatever or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you ought to contemplate long and hard where your business is going to position itself. You can pay a quick visit to this website and get more information about putting your Retail Real Estate business online.
Sales Strategy
How are you going to acquire sales for your Retail Real Estate business in the first place and how are you going to grow or sustain sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your budding clients and know the answers to likely questions they will ask you. How are you going to develop an association with your customers to get future sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Retail Real Estate business proposal to assist you.
Management Summary
Management Team
Who are the foremost players in your business?
Retail Real Estate Organizational Structure
What is the hierarchy of your business - who is the manager of every department inside your company?
Personnel Plan
This ought to be a directory of everyone in your company, how much they are paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is prone to alter in the future or not.
Retail Real Estate Financial Plan
Will you contribute all your own funding or will it be a mix of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Retail Real Estate Break Even Analysis
How long will it take to get your capital investment back by means of sales of your services and products. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Retail Real Estate Profit and Loss
You can embody profit and loss in the form of a monthly and yearly bar chart as well as tables. Observably these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Retail Real Estate Cash Flow
You should have tables and charts to present your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should involve all your key information which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to potential investors.
Exit Strategy
How exactly are you going to sell your Retail Real Estate Business?
Retail Real Estate Business Plan Page 1 | Retail Real Estate Business Plan Page 2
Useful Retail Real Estate Resources
Retail Real Estate Marketing Plan | Retail Real Estate Equipment | Retail Real Estate Online
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