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Strategy and Implementation Summary
What is your universal line of attack to make your business a success and how will you attain this?
Scrap Metal Marketing Strategy
What are the definite methods you are going to exercise in order to market your Scrap Metal business to your existing and prospective clients. You can furthermore add the expenses involved in doing this and strategies involved in reducing your marketing expenses and how your marketing strategy can seek out your customers better. For example if you are using Pay Per Click as a way to target Scrap Metal customers you may employ long tail keyword search phrases to a certain extent than succinct generic words. This should reduce your PPC expenditure as well as laser targeting your clients; though it will of course take longer to set up. Read more about marketing strategy.
Scrap Metal Pricing Strategy
What strategy did you use to get your selling prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into operation to get the sound out about your services and products to your would-be patrons - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your rivals that you can exploit to your benefit? Are you able to keep your outlay lower than your opposition so that you are always the cheapest? Do you have a prime site? Are you the pioneer or the only one to supply a product or service? Are you able to stay in front of the rivalry and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you ought to contemplate long and hard where your business is going to position itself. You can pay a quick visit to this website and get more info concerning putting your Scrap Metal business online.
Sales Strategy
How are you going to acquire sales for your Scrap Metal business in the first place and how are you going to boost or maintain sales as time goes on? How much are your sales going to cost you? Make certain you know what questions to ask of your potential patrons and know the answers to likely questions they will ask you. How are you going to make an association with your customers to get future sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Scrap Metal business proposal to assist you.
Management Summary
Management Team
Who are the key protagonists in your company?
Scrap Metal Organizational Structure
What is the hierarchy of your company - who is the manager of every division within your company?
Personnel Plan
This ought to be a record of everybody in your company, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is likely to change in the future or not.
Scrap Metal Financial Plan
Will you provide all your own funding or will it be a blend of your funds, bank loans, or angel investors? Do you need help in writing your financial plan?
Scrap Metal Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your services and products. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Scrap Metal Profit and Loss
You can represent this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Scrap Metal Cash Flow
You ought to have tables and charts to display your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should include all your vital information which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Scrap Metal Business?
Scrap Metal Business Plan Page 1 | Scrap Metal Business Plan Page 2
Useful Scrap Metal Resources
Scrap Metal Marketing Plan | Scrap Metal Equipment | Scrap Metal Online
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