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Strategy and Implementation Summary
What is your common strategy to make your business a winner and how will you realize this?
Seafood Bar Marketing Strategy
What are the definite methods you are going to employ in order to promote your Seafood Bar business to your existing and possible patrons. You can moreover add the expenses involved in doing this and strategies involved in reducing your marketing overheads and how your marketing strategy can target your clients better. For instance if you are using PPC as a procedure to go for Seafood Bar clients you may employ long tail keyword search phrases to a certain extent than succinct generic words. This ought to shrink your PPC expenses as well as laser targeting your patrons; although it will of course take longer to set up. Read more about marketing strategy.
Seafood Bar Pricing Strategy
What strategy did you use to get your selling prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to employ to get the sound out concerning your services and products to your potential customers - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage over your opposition that you can exploit to your advantage? Are you capable of keeping your overheads lower than your opposition so that you are continuously the cheapest? Do you have a prime location? Are you the first or the only one to supply a product or service? Are you able to stay in front of the opposition and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you going to have no website at all or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you ought to reason long and hard where your business is going to position itself. You can pay a visit to this website and get more information concerning putting your Seafood Bar business online.
Sales Strategy
How are you going to generate sales for your Seafood Bar business in the first place and how are you going to build up or uphold sales as time goes on? How much is every sale going to cost you? Make sure you know what questions to ask of your possible customers and know the answers to likely questions they will ask you. How are you going to put together a bond with your patrons to get yet to come sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Seafood Bar business proposal to assist you.
Management Summary
Management Team
Who are the main players in your company?
Seafood Bar Organizational Structure
What is the hierarchy of your business - who is in charge of every division within your organization?
Personnel Plan
This ought to be a register of every person in your business, their payment and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is apt to change in the future or not.
Seafood Bar Financial Plan
Will you deliver all your own funding or will it be a mix of your riches, bank loans, or angel investors? Do you need help in writing your financial plan?
Seafood Bar Break Even Analysis
How long will it take to get your capital investment back by means of sales of your products and services. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Seafood Bar Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Clearly these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Seafood Bar Cash Flow
You should have tables and charts to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should take account of all your key info which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to potential investors.
Exit Strategy
How exactly are you going to sell your Seafood Bar Business?
Seafood Bar Business Plan Page 1 | Seafood Bar Business Plan Page 2
Useful Seafood Bar Resources
Seafood Bar Marketing Plan | Seafood Bar Equipment | Seafood Bar Online
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