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Strategy and Implementation Summary
What is your common stratagem to make your business a success and how will you achieve this?
Seafood Wholesale Company Marketing Strategy
What are the authentic ways you are going to employ in order to promote your Seafood Wholesale Company business to your present and prospective clients. You can additionally add the outlay involved in doing this and strategies involved in lowering your marketing expenses and how your marketing strategy can target your customers better. For instance if you are using PPC as a way to target Seafood Wholesale Company clients you may well use long tail keyword search phrases rather than succinct generic words. This ought to reduce your PPC outlay as well as laser targeting your clients; though it will of course take longer to set up. Read more about marketing strategy.
Seafood Wholesale Company Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to apply to get the sound out about your products and services to your potential customers - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your opposition that you can exploit to your advantage? Are you capable of keeping your expenditure lower than your competition so that you are at all times the cheapest? Do you have a first-rate location? Are you the pioneer or the only one to provide a product or service? Are you able to stay in front of the rivalry and if so what enables you to do this? Do you have a good name, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to consider long and hard where your company is going to position itself. You can visit this website and get more info regarding putting your Seafood Wholesale Company business online.
Sales Strategy
How are you going to acquire sales for your Seafood Wholesale Company business in the first place and how are you going to expand or uphold sales as time goes on? How much is every sale going to cost you? Make definite you know what questions to ask of your would-be customers and know the answers to likely questions they will ask you. How are you going to build an association with your customers to get future sales from them? How are you going to scrutinize your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Seafood Wholesale Company business proposal to assist you.
Management Summary
Management Team
Who are the foremost players in your company?
Seafood Wholesale Company Organizational Structure
What is the hierarchy of your company - who is in charge of every division in your organization?
Personnel Plan
This ought to be a record of everybody in your business, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is liable to change in the future or not.
Seafood Wholesale Company Financial Plan
Will you contribute all your own funding or will it be a mix of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Seafood Wholesale Company Break Even Analysis
How long will it take to get your capital investment back by means of sales of your products and services. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Seafood Wholesale Company Profit and Loss
You can embody this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Seafood Wholesale Company Cash Flow
You should have charts and tables to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to contain all your necessary information which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to likely investors.
Exit Strategy
How exactly are you going to sell your Seafood Wholesale Company Business?
Seafood Wholesale Company Business Plan Page 1 | Seafood Wholesale Company Business Plan Page 2
Useful Seafood Wholesale Company Resources
Seafood Wholesale Company Marketing Plan | Seafood Wholesale Company Equipment | Seafood Wholesale Company Online
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