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Strategy and Implementation Summary
What is your general stratagem to make your business a success and how will you realize this?
Second Hand Clothes Store Marketing Strategy
What are the genuine ways you are going to employ in order to promote your Second Hand Clothes Store business to your present and prospective clients. You can moreover add the expenses involved in doing this and strategies involved in reducing your marketing outlay and how your marketing strategy can seek out your patrons better. For example if you are using Pay Per Click as a strategy to target Second Hand Clothes Store patrons you may perhaps use long tail keyword search phrases rather than short generic words. This ought to condense your Pay Per Click overheads as well as laser targeting your customers; though it will of course take longer to set up. Read more about marketing strategy.
Second Hand Clothes Store Pricing Strategy
How have you arrived at your prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into practice to get the word out as regards your products and services to your would-be customers - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your opposition that you can exploit to your advantage? Are you capable of keeping your costs lower than your rivals so that you are always the cheapest? Do you have a superlative site? Are you the first or the only one to provide a service or product? Are you capable of staying ahead of the competition and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatsoever or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you ought to contemplate long and hard where your company is going to position itself. You can pay a quick visit to this website and get more info about putting your Second Hand Clothes Store business online.
Sales Strategy
How are you going to generate sales for your Second Hand Clothes Store business in the first place and how are you going to boost or maintain sales as time goes on? How much are your sales going to cost you? Make certain you know what questions to ask of your potential patrons and know the answers to likely questions they will ask you. How are you going to shape a connection with your customers to get yet to come sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Second Hand Clothes Store business proposal to assist you.
Management Summary
Management Team
Who are the core players in your business?
Second Hand Clothes Store Organizational Structure
What is the hierarchy of your business - who is in charge of every division within your organization?
Personnel Plan
This ought to be a roll of each person in your company, their payment and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is likely to alter in the future or not.
Second Hand Clothes Store Financial Plan
Will you supply all your own funding or will it be a blend of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Second Hand Clothes Store Break Even Analysis
How long will it take to get your capital investment back by means of sales of your services and products. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Second Hand Clothes Store Profit and Loss
You can represent this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Second Hand Clothes Store Cash Flow
You ought to have tables and charts to display your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to embrace all your chief info which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to impending investors.
Exit Strategy
How exactly are you going to sell your Second Hand Clothes Store Business?
Second Hand Clothes Store Business Plan Page 1 | Second Hand Clothes Store Business Plan Page 2
Useful Second Hand Clothes Store Resources
Second Hand Clothes Store Marketing Plan | Second Hand Clothes Store Equipment | Second Hand Clothes Store Online
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