 |
 |
|
|
 |
Strategy and Implementation Summary
What is your general stratagem to make your business a success and how will you achieve this?
Shiatsu Practitioner Marketing Strategy
What are the definite ways you are going to draw on in order to market your Shiatsu Practitioner business to your present and impending customers. You can in addition add the overheads involved in doing this and strategies involved in reducing your marketing costs and how your marketing strategy can seek out your clients better. For instance if you are using Pay Per Click as a method to target Shiatsu Practitioner customers you may well use long tail keyword search phrases preferably than succinct generic words. This ought to bring down your PPC costs as well as laser targeting your patrons; although it will of course take longer to set up. Read more about marketing strategy.
Shiatsu Practitioner Pricing Strategy
What line of attack did you use to get your selling prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to implement to get the sound out regarding your products and services to your potential clients - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your competitors that you can exploit to your benefit? Are you able to keep your expenditure lower than your opposition so that you are always the cheapest? Do you have a superlative position? Are you the originator or the only one to supply a service or product? Are you able to stay ahead of the opposition and if so what enables you to do this? Do you have a good make, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to consider long and hard where your company is going to position itself. You can visit this website and get more information on the subject of putting your Shiatsu Practitioner business online.
Sales Strategy
How are you going to pick up sales for your Shiatsu Practitioner business in the first place and how are you going to expand or preserve sales as time goes on? How much are your sales going to cost you? Make sure you know what questions to ask of your prospective clients and know the answers to likely questions they will ask you. How are you going to encourage a bond with your customers to get future sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Shiatsu Practitioner business proposal to assist you.
Management Summary
Management Team
Who are the most important players in your company?
Shiatsu Practitioner Organizational Structure
What is the hierarchy of your company - who is the manager of each division within your company?
Personnel Plan
This should be a list of each person in your business, their payment and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is apt to alter in the future or not.
Shiatsu Practitioner Financial Plan
Will you bring all your own funding or will it be a mixture of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Shiatsu Practitioner Break Even Analysis
How long will it take to get your capital investment back by means of sales of your products and services. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Shiatsu Practitioner Profit and Loss
You can denote this usually in the form of a monthly and yearly bar chart as well as tables. Clearly these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Shiatsu Practitioner Cash Flow
You should have tables and charts to demonstrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should include all your vital information which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to would-be investors.
Exit Strategy
How exactly are you going to sell your Shiatsu Practitioner Business?
Shiatsu Practitioner Business Plan Page 1 | Shiatsu Practitioner Business Plan Page 2
Useful Shiatsu Practitioner Resources
Shiatsu Practitioner Marketing Plan | Shiatsu Practitioner Equipment | Shiatsu Practitioner Online
Find a different business plan...