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Strategy and Implementation Summary
What is your universal line of attack to make your business a winner and how will you accomplish this?
Spa Health Club Marketing Strategy
What are the concrete methods you are going to exercise in order to market your Spa Health Club business to your present and likely customers. You can what's more add the outlay involved in doing this and strategies involved in lowering your marketing expenses and how your marketing strategy can seek out your patrons better. For instance if you are using PPC as a system to target Spa Health Club customers you may draw on long tail keyword search phrases to a certain extent than short generic words. This should condense your PPC expenses as well as laser targeting your patrons; even though it will of course take longer to set up. Read more about marketing strategy.
Spa Health Club Pricing Strategy
How did you work out your price points services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to apply to get the word out about your products and services to your likely patrons - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your opposition that you can exploit to your benefit? Are you capable of keeping your expenses lower than your rivals so that you are continuously the cheapest? Do you have a first-class place? Are you the originator or the only one to supply a product or service? Are you able to stay ahead of the rivalry and if so what enables you to do this? Do you have a good brand, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it is going to be something in-between these two, and you need to think long and hard where your business is going to position itself. You can pay a quick visit to this website and get more information in relation to putting your Spa Health Club business online.
Sales Strategy
How are you going to pick up sales for your Spa Health Club business in the first place and how are you going to boost or sustain sales as time goes on? How much are your sales going to cost you? Make sure you know what questions to ask of your possible customers and know the answers to likely questions they will ask you. How are you going to build a bond with your customers to get future sales from them? How are you going to check your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Spa Health Club business proposal to assist you.
Management Summary
Management Team
Who are the main protagonists in your business?
Spa Health Club Organizational Structure
What is the hierarchy of your company - who is in charge of each department inside your company?
Personnel Plan
This ought to be a directory of every person in your business, their pay and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is expected to change in the future or not.
Spa Health Club Financial Plan
Will you supply all your own funding or will it be an assortment of your cash, bank loans, or angel investors? Do you need help in writing your financial plan?
Spa Health Club Break Even Analysis
How long will it take to get your capital investment back through sales of your products and services. You ought to represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Spa Health Club Profit and Loss
You can embody profit and loss in the form of a monthly and yearly bar chart as well as tables. Observably these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Spa Health Club Cash Flow
You ought to have charts and tables to reveal your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should comprise all your essential info which makes your business operate efficiently. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to potential investors.
Exit Strategy
How exactly are you going to sell your Spa Health Club Business?
Spa Health Club Business Plan Page 1 | Spa Health Club Business Plan Page 2
Useful Spa Health Club Resources
Spa Health Club Marketing Plan | Spa Health Club Equipment | Spa Health Club Online
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