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Strategy and Implementation Summary
What is your common strategy to make your business a winner and how will you accomplish this?
Specialist Comic Shop Marketing Strategy
What are the definite methods you are going to exercise in order to market your Specialist Comic Shop business to your present and prospective clients. You can as well add the expenses involved in doing this and strategies involved in lowering your marketing costs and how your marketing strategy can target your customers better. For example if you are using PPC as a strategy to target Specialist Comic Shop patrons you may draw on long tail keyword search phrases rather than short generic words. This ought to reduce your Pay Per Click overheads as well as laser targeting your customers; although it will of course take longer to set up. Read more about marketing strategy.
Specialist Comic Shop Pricing Strategy
What strategy did you use to get your selling prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to employ to get the word out regarding your products and services to your potential clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your rivalry that you can exploit to your advantage? Are you capable of keeping your expenditure lower than your rivals so that you are continuously the cheapest? Do you have a first-class position? Are you the first or the only one to supply a product or service? Are you able to stay ahead of the opposition and if so what enables you to do this? Do you have a good identifying mark, trademarks, patents or a licence?
Web Strategy
Are you going to have no website whatsoever or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you need to consider long and hard where your business is going to position itself. You can pay a visit to this website and get more info concerning putting your Specialist Comic Shop business online.
Sales Strategy
How are you going to pick up sales for your Specialist Comic Shop business in the first place and how are you going to intensify or sustain sales as time goes on? How much is each sale going to cost you? Make definite you know what questions to ask of your possible customers and know the answers to likely questions they will ask you. How are you going to create an association with your customers to get yet to come sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Specialist Comic Shop business proposal to assist you.
Management Summary
Management Team
Who are the main protagonists in your company?
Specialist Comic Shop Organizational Structure
What is the structure of your company - who is the manager of every department within your organization?
Personnel Plan
This should be a directory of every person in your company, their salary and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is likely to change in the future or not.
Specialist Comic Shop Financial Plan
Will you deliver all your own funding or will it be a mix of your funds, bank loans, or angel investors? Do you need help in writing your financial plan?
Specialist Comic Shop Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your products and services. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Specialist Comic Shop Profit and Loss
You can represent this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Specialist Comic Shop Cash Flow
You ought to have charts and tables to display your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to add in all your necessary info which makes your business operate efficiently. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and should only be given to potential investors.
Exit Strategy
How exactly are you going to sell your Specialist Comic Shop Business?
Specialist Comic Shop Business Plan Page 1 | Specialist Comic Shop Business Plan Page 2
Useful Specialist Comic Shop Resources
Specialist Comic Shop Marketing Plan | Specialist Comic Shop Equipment | Specialist Comic Shop Online
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