 |
 |
|
|
 |
Strategy and Implementation Summary
What is your universal line of attack to make your business a success and how will you accomplish this?
Speech Therapist Marketing Strategy
What are the real methods you are going to employ in order to promote your Speech Therapist business to your existing and impending patrons. You can furthermore add the expenditure involved in doing this and strategies involved in reducing your marketing outlay and how your marketing strategy can seek out your patrons better. For instance if you are using PPC as a method to go for Speech Therapist clients you possibly will draw on long tail keyword search phrases considerably than short generic words. This ought to decrease your PPC expenses as well as laser targeting your customers; although it will of course take longer to set up. Read more about marketing strategy.
Speech Therapist Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into operation to get the word out regarding your products and services to your potential customers - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your rivals that you can exploit to your benefit? Are you capable of keeping your expenditure lower than your competition so that you are at all times the cheapest? Do you have a first-class position? Are you the original or the only one to supply a product or service? Are you capable of staying ahead of the competition and if so what enables you to do this? Do you have a good identification, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most case it's going to be something in-between these two, and you ought to contemplate long and hard where your business is going to position itself. You can go and see this website and get more information on the subject of putting your Speech Therapist business online.
Sales Strategy
How are you going to get sales for your Speech Therapist business in the first place and how are you going to build up or maintain sales as time goes on? How much is every sale going to cost you? Make definite you know what questions to ask of your possible clients and know the answers to likely questions they will ask you. How are you going to foster an affiliation with your clients to get prospective sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Speech Therapist business proposal to assist you.
Management Summary
Management Team
Who are the core protagonists in your business?
Speech Therapist Organizational Structure
What is the hierarchy of your business - who is the manager of each department in your business?
Personnel Plan
This ought to be a listing of every person in your company, how much they get paid and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is liable to change in the future or not.
Speech Therapist Financial Plan
Will you contribute all your own funding or will it be a mixture of your riches, bank loans, or angel investors? Do you need help in writing your financial plan?
Speech Therapist Break Even Analysis
How long will it take to get your capital investment back by means of sales of your services and products. You should represent this in graphical form. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Speech Therapist Profit and Loss
You can represent this usually in the form of a monthly and yearly bar chart as well as tables. Observably these ought to be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Speech Therapist Cash Flow
You should have charts and tables to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should add in all your important information which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to probable investors.
Exit Strategy
How exactly are you going to sell your Speech Therapist Business?
Speech Therapist Business Plan Page 1 | Speech Therapist Business Plan Page 2
Useful Speech Therapist Resources
Speech Therapist Marketing Plan | Speech Therapist Equipment | Speech Therapist Online
Find a different business plan...