 |
 |
|
|
 |
Strategy and Implementation Summary
What is your common line of attack to make your business a winner and how will you go about this?
Sporting Equipment Marketing Strategy
What are the real ways you are going to draw on in order to market your Sporting Equipment business to your present and impending patrons. You can also add the overheads involved in doing this and strategies involved in reducing your marketing overheads and how your marketing strategy can seek out your clients better. For example if you are using Pay Per Click as a technique to go for Sporting Equipment clients you possibly will use long tail keyword search phrases significantly than short generic words. This should decrease your PPC outlay as well as laser targeting your patrons; even though it will of course take longer to set up. Read more about marketing strategy.
Sporting Equipment Pricing Strategy
How did you work out your price points products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to employ to get the word out about your services and products to your potential customers - are you going to do media releases, run events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits above your rivalry that you can exploit to your gain? Are you able to keep your outlay lower than your competitors so that you are continually the cheapest? Do you have a premier place? Are you the originator or the only one to provide a service or product? Are you capable of staying in front of the rivalry and if so what enables you to do this? Do you have a good make, trademarks, patents or a licence?
Web Strategy
Are you going to have no website at all or an all singing and dancing website with bells and whistles on? In most scenarios it's going to be something in-between these two, and you need to contemplate long and hard where your company is going to position itself. You can visit this website and get more info regarding putting your Sporting Equipment business online.
Sales Strategy
How are you going to pick up sales for your Sporting Equipment business in the first place and how are you going to boost or sustain sales as time goes on? How much is every sale going to cost you? Make definite you know what questions to ask of your prospective patrons and know the answers to likely questions they will ask you. How are you going to develop a relationship with your clients to get prospective sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Sporting Equipment business proposal to assist you.
Management Summary
Management Team
Who are the foremost protagonists in your company?
Sporting Equipment Organizational Structure
What is the hierarchy of your company - who is in charge of every department in your company?
Personnel Plan
This ought to be a list of every person in your company, their wage and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is likely to alter in the future or not.
Sporting Equipment Financial Plan
Will you bring all your own funding or will it be a blend of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Sporting Equipment Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your products and services. You ought to represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Sporting Equipment Profit and Loss
You can represent profit and loss in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Sporting Equipment Cash Flow
You ought to have charts and tables to show your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should incorporate all your chief information which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to likely investors.
Exit Strategy
How exactly are you going to sell your Sporting Equipment Business?
Sporting Equipment Business Plan Page 1 | Sporting Equipment Business Plan Page 2
Useful Sporting Equipment Resources
Sporting Equipment Marketing Plan | Sporting Equipment Equipment | Sporting Equipment Online
Find a different business plan...