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Strategy and Implementation Summary
What is your general line of attack to make your business a winner and how will you accomplish this?
Sports Therapy Marketing Strategy
What are the genuine methods you are going to exercise in order to market your Sports Therapy business to your present and possible customers. You can furthermore add the costs involved in doing this and strategies involved in lowering your marketing costs and how your marketing strategy can seek out your clients better. For example if you are using PPC as a method to target Sports Therapy clients you may draw on long tail keyword search phrases preferably than succinct generic words. This ought to shrink your PPC costs as well as laser targeting your clients; even though it will of course take longer to set up. Read more about marketing strategy.
Sports Therapy Pricing Strategy
What strategy did you use to get your selling prices for your services and products? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to instigate to get the word out regarding your services and products to your potential patrons - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some benefits over your competitors that you can exploit to your benefit? Are you capable of keeping your expenses lower than your rivals so that you are continually the cheapest? Do you have a superlative location? Are you the original or the only one to supply a service or product? Are you able to stay in front of the competition and if so what enables you to do this? Do you have a good identifying mark, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you need to consider long and hard where your company is going to position itself. You can visit this website and get more information regarding putting your Sports Therapy business online.
Sales Strategy
How are you going to generate sales for your Sports Therapy business in the first place and how are you going to intensify or preserve sales as time goes on? How much are your sales going to cost you? Make definite you know what questions to ask of your prospective customers and know the answers to likely questions they will ask you. How are you going to develop a rapport with your clients to get prospective sales from them? How are you going to observe your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Sports Therapy business proposal to assist you.
Management Summary
Management Team
Who are the major protagonists in your business?
Sports Therapy Organizational Structure
What is the hierarchy of your company - who is in charge of each department in your business?
Personnel Plan
This should be a listing of every person in your business, their payment and what if any share options they have for now and in the future. You can also add what type of contracts they have, short and long term and whether that is expected to alter in the future or not.
Sports Therapy Financial Plan
Will you contribute all your own funding or will it be a blend of your capital, bank loans, or angel investors? Do you need help in writing your financial plan?
Sports Therapy Break Even Analysis
How long will it take to get your investments back in terms of capital outlay through sales of your products and services. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Sports Therapy Profit and Loss
You can embody this usually in the form of a monthly and yearly bar chart as well as tables. Obviously these should be revised as your business goes along on a monthly basis. You can obtain a free profit and loss spreadsheet to assist you.
Sports Therapy Cash Flow
You should have charts and tables to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This ought to contain all your vital info which makes your business tick. This should be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to potential investors.
Exit Strategy
How exactly are you going to sell your Sports Therapy Business?
Sports Therapy Business Plan Page 1 | Sports Therapy Business Plan Page 2
Useful Sports Therapy Resources
Sports Therapy Marketing Plan | Sports Therapy Equipment | Sports Therapy Online
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