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Strategy and Implementation Summary
What is your universal strategy to make your business a winner and how will you go about this?
Sub Aqua Water Sports Instructor Marketing Strategy
What are the real ways you are going to exercise in order to market your Sub Aqua Water Sports Instructor business to your present and would-be clients. You can moreover add the overheads involved in doing this and strategies involved in reducing your marketing expenses and how your marketing strategy can target your clients better. For example if you are using Pay Per Click as a strategy to target Sub Aqua Water Sports Instructor customers you may perhaps use long tail keyword search phrases significantly than short generic words. This ought to drive down your PPC expenditure as well as laser targeting your clients; though it will of course take longer to set up. Read more about marketing strategy.
Sub Aqua Water Sports Instructor Pricing Strategy
What stratagem did you use to get your selling prices for your products and services? Are you going to use cost-plus pricing, limit pricing, loss leaders, market-oriented pricing, penetration pricing, price discrimination, premium pricing, predatory pricing, contribution margin-based pricing, psychological pricing, dynamic pricing, target pricing, absorption pricing, high-low pricing, marginal-cost pricing, odd pricing, freemium or pay what you want pricing?
Check out this article on pricing up your products
Promotion Strategy
What promotion strategies are you going to put into service to get the word out as regards your services and products to your possible clients - are you going to do media releases, hold events, networking, sales pitches, follow-ups, have promotional products?
Business Competitive Edge
Do you have some advantage above your rivals that you can exploit to your benefit? Are you capable of keeping your expenditure lower than your rivals so that you are constantly the cheapest? Do you have a first-class locality? Are you the originator or the only one to supply a service or product? Are you able to stay ahead of the opposition and if so what enables you to do this? Do you have a good identification, trademarks, patents or a licence?
Web Strategy
Are you just going to have nothing at all or an all singing and dancing website with bells and whistles on? In most scenarios it is going to be something in-between these two, and you ought to contemplate long and hard where your company is going to position itself. You can visit this website and get more information about putting your Sub Aqua Water Sports Instructor business online.
Sales Strategy
How are you going to pick up sales for your Sub Aqua Water Sports Instructor business in the first place and how are you going to expand or preserve sales as time goes on? How much is each sale going to cost you? Make definite you know what questions to ask of your possible clients and know the answers to likely questions they will ask you. How are you going to put together a bond with your clients to get prospective sales from them? How are you going to monitor your sales? Do you want to increase your sales?
Formulating a good business proposal will increase your chances of getting a sale. Use this sample Sub Aqua Water Sports Instructor business proposal to assist you.
Management Summary
Management Team
Who are the foremost protagonists in your business?
Sub Aqua Water Sports Instructor Organizational Structure
What is the structure of your business - who is the manager of every department inside your organization?
Personnel Plan
This ought to be a register of each person in your company, their wage and what if any share options they have for now and in the future. You can also add what type of contracts they have, long and short term and whether that is apt to alter in the future or not.
Sub Aqua Water Sports Instructor Financial Plan
Will you bring all your own funding or will it be a mix of your money, bank loans, or angel investors? Do you need help in writing your financial plan?
Sub Aqua Water Sports Instructor Break Even Analysis
How long will it take to get your capital investment back by means of sales of your services and products. You should represent this in a graphical format. You can obtain free breakeven analysis including a spreadsheet and simple examples.
Sub Aqua Water Sports Instructor Profit and Loss
You can embody profit and loss in the form of a monthly and yearly bar chart as well as tables. Clearly these ought to be revised as your business goes along on a monthly base. You can obtain a free profit and loss spreadsheet to assist you.
Sub Aqua Water Sports Instructor Cash Flow
You ought to have charts and tables to illustrate your cash balance and your net cash flow. Download a free cash flowspreadheet.
Appendix
This should consist of all your critical info which makes your business tick. This ought to be your business financials - so all your tables of numbers, tax returns, inventory estimates and personal and business credit history information. The information in the appendix is highly confidential and ought to only be given to would-be investors.
Exit Strategy
How exactly are you going to sell your Sub Aqua Water Sports Instructor Business?
Sub Aqua Water Sports Instructor Business Plan Page 1 | Sub Aqua Water Sports Instructor Business Plan Page 2
Useful Sub Aqua Water Sports Instructor Resources
Sub Aqua Water Sports Instructor Marketing Plan | Sub Aqua Water Sports Instructor Equipment | Sub Aqua Water Sports Instructor Online
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